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~type_genre:"Aufsatz im Buch"
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Bruhn, Manfred
53
Homburg, Christian
39
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31
Meyer, Anton
28
Töpfer, Armin
28
Stauss, Bernd
27
Ahlert, Dieter
22
Gröppel-Klein, Andrea
22
Silberer, Günter
22
Herrmann, Andreas
20
Schröder, Hendrik
20
Spiller, Achim
20
Georgi, Dominik
19
Hippner, Hajo
19
Huber, Frank
19
Reichwald, Ralf
19
Belk, Russell W.
17
Diller, Hermann
17
Hadwich, Karsten
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Swoboda, Bernhard
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Weinberg, Peter
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Zentes, Joachim
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Diehl, Sandra
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Wilde, Klaus D.
16
Albers, Sönke
15
Helmke, Stefan
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Krafft, Manfred
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Ratten, Vanessa
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Terlutter, Ralf
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Esch, Franz-Rudolf
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Link, Jörg
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Uebel, Matthias
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Fritz, Wolfgang
13
Keuper, Frank
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Matzler, Kurt
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Möhlenbruch, Dirk
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Müller-Hagedorn, Lothar
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Picot, Arnold
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Reinartz, Werner J.
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Dr. Ing. h.c. F. Porsche AG
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
72
Handbook of consumer psychology
42
Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
41
Retailing in the 21st century : current and future trends
37
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
36
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
36
The Routledge companion to identity and consumption
32
Handbook of strategic e-business management
29
Shopping-Center-Handbuch : Development, Management, Marketing
28
The Routledge companion to consumer behavior
28
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
27
Transformative consumer research for personal and collective well-being
26
Kundenorientierte Unternehmensführung : Kundenorientierung - Kundenzufriedenheit - Kundenbindung
25
Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
24
Electronic Services
23
Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb
23
Handbook of research on retailer-consumer relationship development
22
Customer Relationship Management : the ultimate guide to efficient use of CRM
21
Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
21
Customer-centric marketing strategies : tools for building organizational performance
20
Marketing in the new global order : challenges and opportunities
20
Product experience
20
Consumer-brand relationships : theory and practice
19
Customer Relationship Management : neue CRM-Best-Practice-Fallstudien und -Konzepte zu Prozessen, Organisation, Mitarbeiterführung und Technologie
19
E-commerce and electronic markets in agribusiness and supply chains : proceedings of the 75th Seminar of the European Association of Agricultural Economists (EAAE) February, 14 - 16, 2001, Bonn, Germany
19
Electronic commerce : Herausforderungen, Anwendungen, Perspektiven
19
Kundenorientierung im Touristikmanagement
19
Leitfaden Online-Marketing ; [Bd. 1]
19
Modern analysis of customer surveys : with applications using R
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
19
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
18
Electronic business : theoretische Aspekte und Anwendungen in der betrieblichen Praxis ; Festschrift für Jörg Biethahn ; mit 13 Tabellen
18
Handbook of brand relationships
18
Handbook of research on customer engagement
18
Kundenbeziehungen im Dienstleistungsbereich
18
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
18
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
18
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
18
The evolution of brands : from signals of quality to storehouses of trust
18
Transforming e-business practices and applications : emerging technologies and concepts
18
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ECONIS (ZBW)
12,208
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1
Multi-channel retailing : effect of service quality and image congruity on intention to recommend
Sari, Vinny Muthia
;
Balqiah, Tengku Ezni
- In:
Emerging issues in economics of development, business …
,
(pp. 175-192)
.
2020
Persistent link: https://www.econbiz.de/10012419465
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2
Website-centric shopping experience
Míková, Ladislava
;
Suková, Lenka
- In:
Achieving Business Competitiveness in a Digital …
,
(pp. 57-86)
.
2022
Persistent link: https://www.econbiz.de/10013343549
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3
The impact of Artificial Intelligence-driven recommendation on customer experience in e-retailing
Patnaik, Priyadarsini
- In:
Artificial intelligence and digital diversity …
,
(pp. 253-275)
.
2022
Persistent link: https://www.econbiz.de/10014391761
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4
An empirical study on the integrated framework of E-CRM in online shopping : evaluating the relationships among perceived value, satisfaction, and trust based on customers’ perspec...
Kim, Changsu
;
Zhao, Weihong
;
Yang, Kyung Hoon
- In:
E-commerce trends for organizational advancement : new …
,
(pp. 136-150)
.
2010
Persistent link: https://www.econbiz.de/10003917829
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5
Die Erfüllung von Kundenbedürfnissen als Determinante der
Kundenzufriedenheit
im Electronic Shopping
Ahlert, Dieter
;
Evanschitzky, Heiner
;
Hesse, Josef
- In:
Electronic retailing
,
(pp. 163-190)
.
2002
Persistent link: https://www.econbiz.de/10001679103
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6
Sentiment analysis : an effective way of interpreting consumer's inclinations towards a brand
Tiruwa, Anurag
;
Yadav, Rajan
;
Suri, P. K.
- In:
Transforming organizations through flexible systems …
,
(pp. 205-219)
.
2020
Persistent link: https://www.econbiz.de/10012127718
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7
Usage of customer reviews in online shopping : analyzing characteristics of customer reviews
Kräuter, Saskia
;
Eine, Bastian
;
Quint, Werner
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 191-210)
.
2020
Persistent link: https://www.econbiz.de/10012521559
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8
An integrated model for customer's e-loyalty : an evidence from online shopping in Vietnam
Bui Nhat Vuong
;
Sid Suntrayuth
- In:
Proceedings of the IWEMB 2019 : Third International …
,
(pp. 367-406)
.
2020
Persistent link: https://www.econbiz.de/10012521577
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9
Factors influencing online platform engagement in fresh fruit e-commerce in China
Nuttawut Rojniruttikul
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 247-261)
.
2024
Persistent link: https://www.econbiz.de/10014564136
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10
Effects of website interactivity on online retail shopping behavior
Islam, Hafizul
- In:
Value creation in e-business management : 15th Americas …
,
(pp. 131-142)
.
2009
Persistent link: https://www.econbiz.de/10003866956
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