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~type_genre:"Aufsatz in Zeitschrift"
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Pricing Strategies in a Dynami...
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Consumer behaviour
33
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11
Marketingmanagement
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Aufsatz in Zeitschrift
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Chintagunta, Pradeep K.
81
Rao, Vithala R.
33
Vilcassim, Naufel
7
Chu, Junhong
6
Venkataraman, Sriram
5
Goli, Ali
4
Kim, Minki
4
Ozturk, O. Cem
4
Sriram, S.
4
Anderson, Stephen J.
3
Cebollada, Javier
3
Chen, Jialie
3
Ding, Min
3
Dong, Xiaojing
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Manchanda, Puneet
3
Narayan, Vishal
3
Rossi, Federico
3
Agarwal, Manoj Kumar
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Bonfrer, Andre
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Bradlow, Eric T.
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Chung, Jaihak
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Dhar, Sanjay
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He, Cheng
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Kadiyali, Vrinda
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Paap, Richard
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Sahni, Navdeep S.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Journal of marketing research : JMR
8
Marketing science
8
Journal of marketing
5
Journal of marketing research
5
Journal of retailing
5
Quantitative marketing and economics : QME
5
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of applied econometrics
3
MSI reports : working paper series
3
European journal of operational research : EJOR
2
Marketing letters : a journal of research in marketing
2
The journal of business : B
2
American economic journal
1
American journal of agricultural economics
1
Applied economics
1
Decision sciences : DS
1
International journal of production economics
1
Journal of business economics : JBE
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of econometrics
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing for higher education
1
Journal of the Academy of Marketing Science
1
Review of industrial organization : RIO
1
Review of marketing science
1
Strategic management journal
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
113
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1
Pricing strategies in a dynamic duopoly : a differential game model
Chintagunta, Pradeep K.
- In:
Management science : journal of the Institute for …
42
(
1996
)
11
,
pp. 1501-1514
Persistent link: https://www.econbiz.de/10001211728
Saved in:
2
Commentary on "Predicting customer value using clumpiness from RFM to RFMC"
Rao, Vithala R.
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
2
,
pp. 213-215
Persistent link: https://www.econbiz.de/10010515910
Saved in:
3
Comments on "counterfactual inference for consumer choice across many product categories
Chintagunta, Pradeep K.
- In:
Quantitative marketing and economics : QME
19
(
2021
)
3/4
,
pp. 411-415
Persistent link: https://www.econbiz.de/10012818138
Saved in:
4
Eliciting preference for complex products : a web-based upgrading method
Park, Young-hoon
;
Ding, Min
;
Rao, Vithala R.
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 562-574
Persistent link: https://www.econbiz.de/10003770576
Saved in:
5
Price as an indicator of quality: implications for utility and demand functions
Ding, Min
;
Ross, William T.
;
Rao, Vithala R.
- In:
Journal of retailing
86
(
2010
)
1
,
pp. 69-84
Persistent link: https://www.econbiz.de/10003969347
Saved in:
6
New product preannouncement as a signaling strategy : an audience-specific review and analysis
Su, Meng
;
Rao, Vithala R.
- In:
The journal of product innovation management : an …
27
(
2010
)
5
,
pp. 658-672
Persistent link: https://www.econbiz.de/10008649328
Saved in:
7
Timing decisions of new product preannouncement and launch with competition
Su, Meng
;
Rao, Vithala R.
- In:
International journal of production economics
129
(
2011
)
1
,
pp. 51-64
Persistent link: https://www.econbiz.de/10008779648
Saved in:
8
Understanding consumer preferences for complex products : a web-based method
Park, Young-Hoon
;
Ding, Min
;
Rao, Vithala R.
- In:
MSI reports : working paper series
(
2007
)
1
,
pp. 73-86
Persistent link: https://www.econbiz.de/10003605795
Saved in:
9
Empirical analysis of budget and allocation of trade promotions in the US supermarket industry
Gómez, Miguel I.
;
Rao, Vithala R.
;
McLaughlin, Edward
- In:
Journal of marketing research : JMR
44
(
2007
)
3
,
pp. 410-424
Persistent link: https://www.econbiz.de/10003547620
Saved in:
10
How peer influence affects attribute preferences : a Bayesian updating mechanism
Narayan, Vishal
;
Rao, Vithala R.
;
Saunders, Carolyne
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 368-384
Persistent link: https://www.econbiz.de/10009006822
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