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~type_genre:"Aufsatz in Zeitschrift"
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In Mobile We Trust: How Mobile...
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ECONIS (ZBW)
32
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When posting about products on social media backfires : the negative effects of consumer identity signaling on product interest
Grewal, Lauren
;
Stephen, Andrew T.
;
Coleman, Nicole Verrochi
- In:
Journal of marketing research
56
(
2019
)
2
,
pp. 197-210
Persistent link: https://www.econbiz.de/10012177298
Saved in:
2
In mobile we trust : the effects of mobile versus nonmobile reviews on consumer purchase intentions
Grewal, Lauren
;
Stephen, Andrew T.
- In:
Journal of marketing research
56
(
2019
)
5
,
pp. 791-808
Persistent link: https://www.econbiz.de/10012177648
Saved in:
3
Loved as-is : how god salience lowers interest in self-improvement products
Grewal, Lauren
;
Wu, Eugenia C.
;
Cutright, Keisha M.
- In:
Journal of consumer research : JCR ; an …
49
(
2022
)
1
,
pp. 154-174
Persistent link: https://www.econbiz.de/10013253560
Saved in:
4
Hidden barriers to marketplace disability accessibility : an empirical analysis of the role of perceived trade-offs
Grewal, Lauren
;
Sluis, Helen van der
- In:
Journal of consumer research : JCR ; an …
51
(
2024
)
1
,
pp. 66-78
Persistent link: https://www.econbiz.de/10014634425
Saved in:
5
The self-perception connection : why consumers devalue unattractive produce
Grewal, Lauren
;
Hmurovic, Jillian
;
Lamberton, Cait
; …
- In:
Journal of marketing
83
(
2019
)
1
,
pp. 89-107
Persistent link: https://www.econbiz.de/10012175844
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6
Complaint de-escalation strategies on social media
Herhausen, Dennis
;
Grewal, Lauren
;
Cummings, Krista Hill
; …
- In:
Journal of marketing
87
(
2023
)
2
,
pp. 210-231
Persistent link: https://www.econbiz.de/10014245084
Saved in:
7
Keeping up and staying fresh : reflections on studying emerging topics in consumer research
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
51
(
2024
)
1
,
pp. 114-118
Persistent link: https://www.econbiz.de/10014634436
Saved in:
8
Interfirm behavior and goal alignment in relational exchanges
Stephen, Andrew T.
;
Coote, Leonard V.
- In:
Journal of business research : JBR
60
(
2007
)
4
,
pp. 285-295
Persistent link: https://www.econbiz.de/10003451371
Saved in:
9
Deriving value from social commerce networks
Stephen, Andrew T.
;
Toubia, Olivier
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 215-228
Persistent link: https://www.econbiz.de/10003965459
Saved in:
10
Feeling the future : the emotional oracle effect
Pham, Michel T.
;
Lee, Leonard
;
Stephen, Andrew T.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 461-477
Persistent link: https://www.econbiz.de/10009658075
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