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Special issue: new technologies in marketing
Hoffman, Donna L. (ed.); Moreau, C. Page (ed.);  … - 2022
Persistent link: https://www.econbiz.de/10012794768
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Special section on eye tracking applications in marketing
Orquin, Jacob Lund (ed.); Wedel, Michel (ed.) - 2020
Persistent link: https://www.econbiz.de/10012238497
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Special issue on predicting and optimizing marketing performance in dynamic markets
Guhl, Daniel (ed.); Paetz, Friederike (ed.); Wagner, Udo (ed.) - 2024
Persistent link: https://www.econbiz.de/10014519198