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Kommunikationspolitik in Forschung und Anwendung : Festschrift für Franz Ronneberger
Rühl, Manfred (ed.); Ronneberger, Franz (honouree);  … - 1983
Persistent link: https://www.econbiz.de/10000072632
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Cutting and packing in production and distribution : a typology and bibliography
Dyckhoff, Harald; Finke, Ute - 1992
Persistent link: https://www.econbiz.de/10000842330
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Strategisches Softwaremarketing : Übersicht und Bewertung
Schildhauer, Thomas - 1992
Persistent link: https://www.econbiz.de/10000855207
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The global market : developing a strategy to manage across borders
Quelch, John A. (ed.) - 2004 - 1. ed.
Persistent link: https://www.econbiz.de/10001906836
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International marketing : analysis and strategy
Onkvisit, Sak; Shaw, John J. - 2004 - 4. ed.
Persistent link: https://www.econbiz.de/10001808893
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Marketing communications
Pelsmacker, Patrick de; Geuens, Maggie; Van den Bergh, Joeri - 2004 - 2nd ed
Persistent link: https://www.econbiz.de/10001810555
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Global marketing management : a European perspective
Keegan, Warren J.; Schlegelmilch, Bodo B. - 2001
Persistent link: https://www.econbiz.de/10001506515
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The marketing plan
Cohen, William A. - 2005 - 4. ed.
Persistent link: https://www.econbiz.de/10001996649
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Integrated advertising, promotion, & marketing communications
Clow, Kenneth E.; Baack, Donald - 2004 - 2. ed
Persistent link: https://www.econbiz.de/10001783094