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Lovemarks : the future beyond brands
Roberts, Kevin W. S. - 2005 - 2. ed., expanded ed.
Persistent link: https://www.econbiz.de/10004846652
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How to establish a unique brand in the consulting profession : powerful techniques for the successful practitioner
Weiss, Alan - 2002
Persistent link: https://www.econbiz.de/10004711302
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Quality management in the clothing and textile industries
Chuter, A. J. - 2002
Persistent link: https://www.econbiz.de/10004797805
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Fashion brands : branding style from Armani to Zara
Tungate, Mark - 2008 - 2. ed.
Persistent link: https://www.econbiz.de/10004911815
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Competing for choice : developing winning brand strategies
Finskud, Lars - 2006 - Repr.
Persistent link: https://www.econbiz.de/10004504849
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Living brands : collaboration + innovation = customer fascination
Nadeau, Raymond A. - 2007
Persistent link: https://www.econbiz.de/10004875849
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Shiny objects marketing : using simple human instincts to make your brand irresistible
LaBonte, David A. - 2008
Persistent link: https://www.econbiz.de/10004921426
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From brand vision to brand evaluation : the strategic process of growing and strengthening brands
De Chernatony, Leslie - 2010 - 3. ed.
Persistent link: https://www.econbiz.de/10004505116
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Accidental branding : how ordinary people build extraordinary brands
Vinjamuri, David - 2008
Persistent link: https://www.econbiz.de/10004908411
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Brand immortality : how brands can live long and prosper
Pringle, Hamish; Field, Peter - 2008
Persistent link: https://www.econbiz.de/10004925157