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COVID-19 in developing economies
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Transformative consumer research for personal and collective well-being
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Lehren aus Corona : Impulse aus der Wirtschafts- und Unternehmensethik
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Business impacts of COVID-19 : international business, crisis management, and the global economy
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Mitigating the COVID economic crisis : act fast and do whatever it takes
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Monetary policy and central banking in the Covid era
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Covid-19 and business law
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Globalization, political economy, business and society in pandemic times
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Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
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Product experience
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The Cambridge handbook of workplace affect
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Sport and migration : borders, boundaries and crossings
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The evolution of brands : from signals of quality to storehouses of trust
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Handbook of brand relationships
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Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
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Managing sport business : an introduction
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
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Consumer culture theory
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Consumer-brand relationships : theory and practice
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Economy 4.0 and the COVID-19 pandemic : a review of research
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Handbook of research on challenges for human resource management in the COVID-19 era
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
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New developments and approaches in consumer behavior research
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Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
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Social psychology of consumer behavior
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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A study on twitter sentiment analysis in Tokyo 2020 Olympic
Veerasamy, Senthil
;
Goswami, Susobhan
- In:
Smart analytics, artificial intelligence and …
,
(pp. 233-242)
.
2023
Persistent link: https://www.econbiz.de/10014321522
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Sporting resilience during Covid-19 : the value co-creation process on
sport
live-streaming platforms
Liu, Haoyu
;
Tan, Kim Hua
;
Pawar, Kulwant
;
Zhang, Sining
- In:
Supply Chain Risk and Innovation Management in "The …
,
(pp. 62-71)
.
2022
Persistent link: https://www.econbiz.de/10013273617
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Joint purchasing of
sports
rights : a legal viewpoint
Fikentscher, Adrian
- In:
The economics of sport and the media
,
(pp. 71-92)
.
2006
Persistent link: https://www.econbiz.de/10003775882
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Getting into the heart of
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consumers
Königstorfer, Jörg
- In:
Sport, Medien und Kommunikation : Beiträge des 6. …
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(pp. 131-160)
.
2009
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Motivations of active
sport
consumption among the Hungarian population
Németh, Péter
;
Hegedüs, Réka
;
Csóka, László
; …
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2020
Persistent link: https://www.econbiz.de/10012601638
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Digital innovation in
sport
: barriers and opportunities for branded fitness apps for fans
Fenton, Alex
;
Parry, Keith D.
;
Chadwick, Simon
; …
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 25-42)
.
2022
Persistent link: https://www.econbiz.de/10013342951
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Sustainable entrepreneurship and marketing strategy : exploring the consumer "attitude-behavioural intention" gap in the
sport
sponsorship context
Konstantino, Koronios
;
Lazaros, Ntasis
;
Panagiotis, …
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 53-61)
.
2022
Persistent link: https://www.econbiz.de/10013342955
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Customers' acceptance of e-banking during the COVID-19 pandemic : the case of Oman
Al-Hajri, Salim
;
Abdelghani Echchabi
;
Ghayas, Syed
; …
- In:
Contemporary Research in Accounting and Finance : Case …
,
(pp. 237-251)
.
2022
Persistent link: https://www.econbiz.de/10013279978
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Did COVID-19 support sustainable marketing? : modelling the enablers of e-commerce - online shopping in the pandemic
Sharma, Meenakshi
;
Painuly, Pramod Kumar
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 522-537)
.
2023
Persistent link: https://www.econbiz.de/10014414310
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Exploring the problematic consumption of digital platforms during the COVID-19 pandemic among university students in Africa
Nyamadi, Makafui
;
Tsibolane, Pitso
- In:
Digital innovations, business and society in Africa : …
,
(pp. 229-249)
.
2022
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