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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
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The Oxford handbook of entrepreneurship
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Handbook of research on European business and entrepreneurship : towards a theory of internationalization
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SMEs in East Asia in the aftermath of the Asian financial crisis : SMEs in a Global Economy Conference, 16 - 17 June 2000, Wollongong, Australia ; proceedings
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Controlling für kleine und mittlere Unternehmen
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Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
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Mittelstand hat Zukunft : Praxishandbuch für eine erfolgreiche Unternehmenspolitik
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World encyclopedia of entrepreneurship
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Entrepreneurship development in India
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Unternehmer und Unternehmensperspektiven für Klein- und Mittelunternehmen : Festschrift für Hans Jobst Pleitner
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Wissensmanagement im Mittelstand : Grundlagen - Lösungen - Praxisbeispiele
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Entrepreneurship marketing : principles and practice of SME marketing
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Modernisierung kleiner und mittlerer Unternehmen : ein ganzheitliches Konzept
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Planung in kleinen und mittleren Unternehmen
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Entrepreneurship and economic development
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Die Stars im Mittelstand : Führung und Umsetzung entscheiden
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The Sage handbook of small business and entrepreneurship
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Creating entrepreneurs : making miracles happen
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Management-Instrumente in kleinen und mittleren Unternehmen
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Small business and entrepreneurship ; Vol. 1
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Unternehmungswandel und Zukunftsperspektiven im Mittelstand : XIII. Betriebswirtschaftliche Tage zu Schwerin ; 23. und 24. Oktober 2003, Crowne Plaza Hotel Schwerin
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Frontiers of entrepreneurship research 2012 : proceedings of the thirty-second annual Entrepreneurship Research Conference
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Gründungsforschungs-Forum 2000 : Dokumentation des 4. G-Forums, Wien, 5./6. Oktober 2000
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Mittelstand : Schlüsselakteur im deutschen Innovationssystem
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Revisiting the entrepreneurial mind : inside the black box: An expanded edition
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The Oxford handbook of entrepreneurship and collaboration
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International Handbook of Entrepreneurship and HRM
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Kellogg on marketing : the marketing faculty of the kellog school of management
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Management-Kompetenz in kleinen und mittleren Unternehmen
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Marketing in kleinen und mittleren Unternehmen
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The Routledge companion to entrepreneurship
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Enterprise and small business : principles, practice and policy
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Frontiers of entrepreneurship research 2011 : proceedings of the thirty-first annual Entrepreneurship Research Conference
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1
Entrepreneurial marketing in Jordanian SMEs : initiatives and challenges
Al-Weshah, Ghazi
;
Kakeesh, Dana
;
Alhammad, Fawwaz
- In:
Entrepreneurial Rise in the Middle East and North …
,
(pp. 67-91)
.
2022
Persistent link: https://www.econbiz.de/10013257559
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2
Entrepreneurial marketing mindset : what entrepreneurs should know?
Sadiku-Dushi, Nora
;
Ramadani, Veland
- In:
Organizational mindset of entrepreneurship : exploring …
,
(pp. 181-210)
.
2020
Persistent link: https://www.econbiz.de/10012198583
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3
Market orientation in emerging firms : towards a more rigorous understanding of entrepreneurial marketing
Brettel, Malte
;
Engelen, Andreas
;
Heinemann, Florian
; …
- In:
E-entrepreneurship and ICT ventures : strategy, …
,
(pp. 44-67)
.
2010
Persistent link: https://www.econbiz.de/10003957128
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4
Innovation marketing and entrepreneurial initiatives within a global commerce strategic framework : toward a creative future for entrepreneurial marketing in developing countries
Saunders, Wallace
;
Patel, Nilesh
- In:
Enhancing enterprise competitiveness : (marketing, …
,
(pp. 589-598)
.
2007
Persistent link: https://www.econbiz.de/10003677616
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5
Marketing in the entrepreneurial new venture
McGowan, Pauric
- In:
New venture creation in Ireland
,
(pp. 131-147)
.
2002
Persistent link: https://www.econbiz.de/10003537764
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6
What is the "right" market orientation for new entrepreneurial ventures? : a five-country study
Brettel, Malte
;
Engelen, Andreas
;
Oswald, Monika
- In:
Entrepreneurial marketing
,
(pp. 83-109)
.
2011
Persistent link: https://www.econbiz.de/10009379616
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7
The effects of entrepreneurial marketing strategies on the long-term competitive sustenance of born global firms : examples from the Indian knowledge-intensive services industry
Kumar, Nishant
;
Yaklef, Ali
- In:
Entrepreneurship in international marketing
,
(pp. 45-72)
.
2015
Persistent link: https://www.econbiz.de/10010493039
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8
Early internationalising ventures facing ageing and sizing : international growth, entrepreneurial, and market orientation
Daood, Antonio
;
Fratocchi, Luciano
;
Odorici, Vincenza
; …
- In:
Empirical international entrepreneurship : a handbook …
,
(pp. 233-262)
.
2021
Persistent link: https://www.econbiz.de/10012614918
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9
Affiliate marketing empowers entrepreneurs
Chaturvedi, Mukesh
- In:
Driving traffic and customer activity through affiliate …
,
(pp. 64-80)
.
2018
Persistent link: https://www.econbiz.de/10011715397
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10
Do young growth companies need strategic marketing-planning? Review of the State of the art
Sager, Bernadette
- In:
The Entrepreneurship-Innovation-Marketing Interface : …
,
(pp. 479-499)
.
2005
Persistent link: https://www.econbiz.de/10002685066
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