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The myth of the ethical consum...
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Handbook of consumer psychology
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Transformative consumer research for personal and collective well-being
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
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Product experience
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Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
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The evolution of brands : from signals of quality to storehouses of trust
18
Cross-cultural and critical perspectives on brands
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Handbook of brand relationships
17
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
17
Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
17
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
17
Consumer culture theory
16
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
16
Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
16
Sustainable marketing, branding, and reputation management : strategies for a greener future
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The Routledge companion to digital consumption
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Consumer-brand relationships : theory and practice
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Handbook of Islamic marketing
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Marketing und Sales Automation : Grundlagen - Tools - Umsetzung ; Alles, was Sie wissen müssen
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Social psychology of consumer behavior
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
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Business ethics and human values
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Handbook of qualitative research methods in marketing
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Perspectives on consumer behaviour : theoretical aspects and practical applications
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The Oxford handbook of ethics and economics
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The international migration of health workers : ethics, rights and justice
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Brand management ; Vol. 3
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Critical perspectives on diversity, equity, and inclusion in marketing
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Does marketing need reform? : fresh perspectives on the future
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Global consumer behavior
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Handbook of developments in consumer behaviour
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Hidden hands in the market : ethnographies of fair trade, ethical consumption, and corporate social responsibility
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1
Organic and fair trade crossover and convergence
Bowes, John
;
Croft, David
- In:
The handbook of organic and fair trade food marketing
,
(pp. 262-283)
.
2007
Persistent link: https://www.econbiz.de/10003555545
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2
Consumer and
marketing
ethics
: a case of the fashion industry
Manchiraju, Srikant
;
Sadachar, Amrut
- In:
The SAGE handbook of marketing ethics
,
(pp. 315-325)
.
2021
Persistent link: https://www.econbiz.de/10012306234
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3
Ethics
and entrepreneurial finance
Fassin, Yves
- In:
De Gruyter handbook of entrepreneurial finance
,
(pp. 375-390)
.
2022
Persistent link: https://www.econbiz.de/10013202027
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Leadership and social responsibility in business
Trujillo-Liñán, Laura
;
Meneses-Calzada, Ricardo
- In:
Strategy, power and CSR : practices and challenges in …
,
(pp. 295-310)
.
2020
Persistent link: https://www.econbiz.de/10012263640
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5
Responsible management in pre-colonial Africa : insights from ancient Egyptians and the Ndop Iron Industry of the 1800th century in Cameroon
Amungwa, Fonteh
- In:
Responsible management in Africa : volume 1: traditions …
,
(pp. 13-27)
.
2022
Persistent link: https://www.econbiz.de/10013414242
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6
A contextualist proposal for the conceptualization and study of
marketing
ethics
Thompson, Craig J.
-
2009
Persistent link: https://www.econbiz.de/10003832794
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7
The morality of markets,
marketing
, and the corporate purpose
Ringold, Debra Jones
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 64-68)
.
2006
Persistent link: https://www.econbiz.de/10003430094
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8
Ethical lapses of marketers
Kotler, Philip
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 153-157)
.
2006
Persistent link: https://www.econbiz.de/10003430294
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9
Datenschutz und Datenethik in Zeiten von Web 2.0
Speck, Hendrik
- In:
Der gläserne Konsument : Potentiale und Probleme beim …
,
(pp. 105-116)
.
2010
Persistent link: https://www.econbiz.de/10003972803
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10
Marketing
ethics
Murphy, Patrick E.
- In:
Marketing theory : a student text
,
(pp. 83-98)
.
2010
Persistent link: https://www.econbiz.de/10003950811
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