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Essentials of marketing : a global-managerial approach
Perreault, William D.; McCarthy, Edmund Jerome - 2006 - 10. ed.
Persistent link: https://www.econbiz.de/10002705289
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Essentials of marketing : a global-managerial approach
Perreault, William D.; McCarthy, Edmund Jerome - 2003 - 9. ed
Persistent link: https://www.econbiz.de/10001689949
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Basic marketing : a global-managerial approach
Perreault, William D.; McCarthy, Edmund Jerome - 2005 - 15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109