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One-to-one marketing in grocery retailing
Gabel, Sebastian - 2019
Persistent link: https://www.econbiz.de/10012104595
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Supermarkets and agri-food supply chains : transformations in the production and consumption of foods
Burch, David F. (contributor);  … - 2007
Understanding supermarkets and agri-food supply chains / Geoffrey Lawrence and David Burch -- Supermarkets as new food authorities / Jane Dixon -- The rise of supermarkets and asymmetries of economic power / Mark Harvey -- Are win-wins feasible? power relationships in agri-food supply chains and...
Persistent link: https://www.econbiz.de/10003437695
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Marketing et développement durable : du distributeur au consommateur
Lavorata, Laure (ed.); Gurviez, Patricia (ed.);  … - Frankreich / Agence Nationale de la Recherche - 2016
La 4e de couverture indique : "Comment intégrer le développement durable en marketing ? Quels sont les pratiques et les discours des distributeurs alimentaires sur ce thème ? Quelles sont leurs stratégies et comment les consommateurs les perçoivent-ils ? Comment mesurer les réactions...
Persistent link: https://www.econbiz.de/10011594820
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Entwicklungen und Perspektiven von Nahversorgung im Lebensmitteleinzelhandel
Jürgens, Ulrich (ed.) - 2014
Persistent link: https://www.econbiz.de/10013265293
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Private labels, brands, and competition policy : the changing landscape of retail competition
Ezrachi, Ariel (ed.); Bernitz, Ulf (ed.) - 2009 - 1. publ.
Persistent link: https://www.econbiz.de/10003763769
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The effects of O2O service factors on sequel service adoption : O2O service quality dimensions and perceived fit
Kang, Dayoung; Kim, Seongcheol - 2018
influencing both O2O loyalty and intention to use a sequel service. …
Persistent link: https://www.econbiz.de/10012005454
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Adding value : brands and marketing in food and drink
Jones, Geoffrey (contributor) - 2015
Persistent link: https://www.econbiz.de/10010417950
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Special issue: Customer engagement
Hollebeek, Linda D. (ed.); Conduit, Jodie (ed.);  … - 2016
Persistent link: https://www.econbiz.de/10011483117
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Special issue: innovative e-marketing products and management : customer behaviour and service
Tsekouropoulos, Georgios (ed.) - 2016
Persistent link: https://www.econbiz.de/10011687984
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Customer retention in the automotive industry : quality, satisfaction and loyalty
Johnson, Michael D. (ed.); Herrmann, Andreas (contributor);  … - 1997
Persistent link: https://www.econbiz.de/10000640799