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~type_genre:"Konferenzbeitrag"
~type_genre:"Statistik"
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Journal of business research : JBR
25
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
19
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
17
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
16
The international review of retail, distribution and consumer research
13
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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International journal of advertising : the quarterly review of marketing communications
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Journal of air transport management
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Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
10
Bericht der GfK-Tagung : vom ...
9
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
9
Marketing letters : a journal of research in marketing
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Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
8
International journal of economics and financial issues : IJEFI
8
Journal of retailing and consumer services
8
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
7
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7
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
7
Reinventing management strategies : the design for future ; issues in marketing and finance
7
The 21st century consumer: vulnerable, responsible, transparent? : proceedings of the International Conference on Consumer Research (ICCR) 2016
7
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
7
Ethics, social responsibility and sustainability in marketing
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
6
Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
5
Digital economy for customer benefit and business fairness : proceedings of the International Conference on Sustainable Collaboration in Business, Information and Innovation (SCBTII 2019), Bandung, Indonesia, October 9-10, 2019
5
First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
5
Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
5
Materiali di ricerca / Censis, Centro Studi Investimenti Sociali
5
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
5
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Sustainability in Business Management
5
The usage, costs and benefits of cash - revisited : International Cash Conference 2014
5
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4
Energy reports
4
Interdisciplinary management research XVI ; 1
4
International journal of quality and service sciences
4
International journal of retail & distribution management
4
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4
Statistics on special population groups / Y
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ECONIS (ZBW)
976
USB Cologne (EcoSocSci)
4
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1
Kids-Verbraucher-Analyse : KVA ; junge Zielgruppen 6 - 17 Jahre ; Berichtsband
Egmont-Ehapa-Verlag <Stuttgart>
;
Ehapa-Verlag <Stuttgart>
-
Stuttgart : Egmont-Ehapa-Verl.
;
anfangs: Stuttgart : …
-
1994-2013 [?]
Persistent link: https://www.econbiz.de/10000608265
Saved in:
2
Jugend 2007: eine Generation pragmatischer Verbraucher : Tagung 2007 der GfK-Nürnberg e.V. ; [Bericht der GfK-Tagung vom 15 Juni 2007 im CongressCenter Nürnberg]
Wildner, Raimund
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10009510498
Saved in:
3
How does attachment style influence the
brand
attachment :
brand
trust and
brand
loyalty chain in adolescents?
Bidmon, Sonja
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 164-189
Persistent link: https://www.econbiz.de/10011687910
Saved in:
4
Switching intentions : a case of Saudi Arabian hypermarkets
Jabeen, Samrena
;
Abu Bakar bin Abdul Hamid
;
Ur Rehman, Saif
- In:
International journal of economics and financial issues …
5
(
2015
)
1
,
pp. 215-222
Persistent link: https://www.econbiz.de/10011661399
Saved in:
5
Marketing mix and customer equity of SPA brands : cross-cultural perspectives
Lee, Chang Han
;
Ko, Eunju
;
Tikkanen, Henrikki
;
Phan, …
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2155-2163
Persistent link: https://www.econbiz.de/10010400096
Saved in:
6
Uncovering consumers' returning behaviour : a study of
fashion
e-commerce
Saarijärvi, Hannu
;
Sutinen, Ulla-Maija
;
Harris, Lloyd C.
- In:
The international review of retail, distribution and …
27
(
2017
)
3
,
pp. 284-299
Persistent link: https://www.econbiz.de/10011741614
Saved in:
7
A new business model for the
fashion
industry : the emergence of
fashion
-as-a-service
Travasi, Alessio
;
Musso, Fabio
- In:
Embracing Sustainability Management Through Excellence …
,
(pp. 126-138)
.
2024
Persistent link: https://www.econbiz.de/10014584561
Saved in:
8
Country-of-origin effects on Chinese consumption of branded foreign products
Fayol-Song, Lingfang
- In:
The globalisation of Chinese business : implications …
,
(pp. 227-239)
.
2014
Persistent link: https://www.econbiz.de/10012016697
Saved in:
9
Wie lassen sich Marken im demographischen Wandel führen? : Markendialog Februar 2008
Lips, Peter
(
ed.
)
-
2008
Persistent link: https://www.econbiz.de/10003738747
Saved in:
10
Beyond
brand
attitude : individual drivers of purchase for symbolic cobranded products
Mazodier, Marc
;
Merunka, Dwight
- In:
Journal of business research : JBR
67
(
2014
)
7
,
pp. 1552-1558
Persistent link: https://www.econbiz.de/10010379271
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