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Beyond expectations : the effe...
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Consumer behaviour
245
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Töpfer, Armin
4
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3
Huber, Frank
3
Schneider, Willy
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Ajami, Riad A.
2
Alonso, Abel Duarte
2
Borghini, Stefania
2
Brost, Heike
2
Brucker-Kley, Elke
2
Bruhn, Manfred
2
Buckley, Peter J.
2
Carù, Antonella
2
Dahlan, Winai
2
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2
Derval, Diana
2
Enomoto, Nozomi
2
Goddard, G. Jason
2
Goffin, Keith
2
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2
Heumann, Michael
2
Horn, Sierk
2
Häusel, Hans-Georg
2
Keller, Thomas
2
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2
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Luedicke, Marius K.
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Malefyt, Timothy de Waal
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Melewar, T. C.
2
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2
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2
Palazzesi, Alessandra
2
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2
Pratikto, Heri
2
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2
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2
Raab, Gerhard
2
Richter, Brian Kelleher
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Springer-Verlag GmbH
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International Conference on Halal Development <1., 2020, Malang>
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Springer International Publishing
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Dr. Rainer Hampp <Firma>
1
Dänemark / Erhvervs- og Byggestyrelsen
1
Ernst-Moritz-Arndt-Universität Greifswald
1
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU
1
Gesellschaft für Ökologische Kommunikation mbH
1
Haufe-Lexware GmbH & Co. KG
1
Nomos Verlagsgesellschaft
1
RWTH Aachen
1
Rheinwerk Verlag
1
Technische Universität Braunschweig
1
Uni-Edition GmbH
1
Verlag Dr. Kovač
1
Verlag Werner Hülsbusch
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
9
Premier reference source
7
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
6
Harvard business review : HBR
5
Research
4
Tourism management : research, policies, practice
4
Academy of Management journal : AMJ
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
3
Building corporate identity, image and reputation in the digital era
3
Consumer culture theory
3
Human relations
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of food products marketing
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of travel and tourism marketing
3
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
3
Multi-channel marketing, branding and retail design : new challenges and opportunities
3
Anthropology and business
2
Contributions to management science
2
Digital and social media marketing : a results-driven approach
2
Digital enterprise transformation : a business-driven approach to leveraging Innovative IT
2
European journal of marketing : EJM
2
Europäische Hochschulschriften / 5
2
Gabler Research
2
Global business and organizational excellence : a review of research & best practices
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of business innovation and research
2
International journal of productivity and quality management : IJPQM
2
International journal of quality and service sciences
2
Journal of advertising research
2
Journal of change management : an international journal
2
Journal of consumer behaviour : an international research review
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
2
Journal of vacation marketing : an international journal
2
Management for professionals
2
Management und Verantwortung vor und nach den 90 Minuten : ökonomisches und gesellschaftliches Handeln im Profi-Fußball
2
Marketing : ZFP ; journal of research and management
2
Marketing management : a cultural perspective
2
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ECONIS (ZBW)
452
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1
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452
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1
Essays on inflation expectations, monetary policy and tax reform
Westergren, Kerstin
-
2021
Persistent link: https://www.econbiz.de/10012618533
Saved in:
2
Marketing hedonics : toward a psychoanalysis of advertising response
Oswald, Laura R.
- In:
Journal of marketing communications
16
(
2010
)
3
,
pp. 107-131
Persistent link: https://www.econbiz.de/10003980291
Saved in:
3
The psychology of marketing : cross-cultural perspectives
Raab, Gerhard
;
Goddard, G. Jason
;
Ajami, Riad A.
; …
-
2010
Persistent link: https://www.econbiz.de/10008660132
Saved in:
4
A template matching technique of personality classification for the study of consumer behavior : case study of Lois the compulsive buyer
Albanese, Paul J.
- In:
Handbook of developments in consumer behaviour
,
(pp. 361-416)
.
2012
Persistent link: https://www.econbiz.de/10009569438
Saved in:
5
Die outgesourcte Identität : Entwurf einer Strategie für die Symbolökonomie
Koch, Walter J.
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008650666
Saved in:
6
The influence of consumer degree of knowledge on consumer behavior : the case of Spanish olive oil
Espejel, Joel
;
Fandos, Carmina
;
Flavián Blanco, Carlos
- In:
Journal of food products marketing
15
(
2009
)
1
,
pp. 15-37
Persistent link: https://www.econbiz.de/10003831199
Saved in:
7
Consumer post-purchase dissonance on financial services market : case study of Poland
Smyczek, Sławomir
- In:
Proceedings of the 16th Annual Conference on Marketing …
,
(pp. 357-373)
.
2008
Persistent link: https://www.econbiz.de/10003800219
Saved in:
8
Cases on consumer-centric marketing management
Jham, Vimi
(
contributor
);
Puri, Sandeep
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10009782412
Saved in:
9
Comparing the perceived value of information and entertainment mobile services
Pihlström, Minna
;
Brush, Gregory J.
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 732-755
Persistent link: https://www.econbiz.de/10003757431
Saved in:
10
Akzeptanz ökologischer Produktinnovationen im Automobilbereich : Wirkungen der Markenliebe
Staufer, Isabel Maria
-
2014
Persistent link: https://www.econbiz.de/10010439276
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