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Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
Baier, Daniel (contributor); Decker, Reinhold (contributor) - 1995
Persistent link: https://www.econbiz.de/10000911973
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
Diamantopoulos, Adamantios (ed.); Wagner, Udo (honouree);  … - 2012
Persistent link: https://www.econbiz.de/10009620589
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A tribute to Jagdish N. Sheth
Parvatiyar, Atul (ed.); Sheth, Jagdish N. (honouree) - 2021
Persistent link: https://www.econbiz.de/10012549163
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Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner (honouree) - 1994
Persistent link: https://www.econbiz.de/10000507908
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Agrarmärkte & [und] Agrarmarketing : Strategien im grünen Markt. Hrsg. zum 60. Geburtstag von Helmut Fahrnschon
Beck, Paul (contributor); Fahrnschon, Helmut (honouree);  … - 1983
Persistent link: https://www.econbiz.de/10000120420
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Historical perspectives in marketing : essays in honor of Stanley C. Hollander
Nevett, Terence R. (ed.); Hollander, Stanley C. (honouree) - 1988
Persistent link: https://www.econbiz.de/10000744354
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Probleme und Trends in der Marketing-Forschung : Festschrift für Professor Dr. Peter Hammann zum 60. Geburtstag
Erichson, Bernd (ed.); Hammann, Peter (honouree);  … - 1998
Persistent link: https://www.econbiz.de/10000646860
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Peter LaPlaca : the best marketer of industrial and B2B marketing research
Kleinaltenkamp, Michael - In: Industrial marketing management : the international … 69 (2018), pp. 125-126
Persistent link: https://www.econbiz.de/10011822584
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Handbook of advances in marketing in an era of disruptions : essays in honour of Jagdish N. Sheth
Sheth, Jagdish N. (honouree); Parvatiyar, Atul (ed.);  … - 2019
Persistent link: https://www.econbiz.de/10011913572