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9,327
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2,553
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6
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6
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5
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4
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4
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4
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4
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4
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4
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4
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4
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3
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3
Kumar, V.
3
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3
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3
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3
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3
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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ECONIS (ZBW)
91
Showing
1
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1
Consumer behavior in marketing strategy
Howard, John A.
-
1989
Persistent link: https://www.econbiz.de/10000764093
Saved in:
2
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2011
-
4th ed., International ed.
Persistent link: https://www.econbiz.de/10003934926
Saved in:
3
Consumer behavior : a strategic approach
Assael, Henry
-
2004
Persistent link: https://www.econbiz.de/10001848623
Saved in:
4
Marketing foundations
Pride, William M.
;
Ferrell, Odies C.
-
2009
-
3. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10003846578
Saved in:
5
Consumer behavior
Mowen, John C.
-
1990
-
2nd ed.
Persistent link: https://www.econbiz.de/10013467334
Saved in:
6
Human action : a treatise on economics
Von Mises, Ludwig
-
2007
Persistent link: https://www.econbiz.de/10003377516
Saved in:
7
[Marketing: basic concepts and decisions]
Pride, William M.
;
Ferrell, Odies C.
-
1987
-
5. ed
Persistent link: https://www.econbiz.de/10000743322
Saved in:
8
The insider's guide to demographic know-how : everything marketers need to know about how to find, analyze and use information about their customers
Wickham, Penelope
(
contributor
)
-
1988
Persistent link: https://www.econbiz.de/10000766914
Saved in:
9
Exploring marketing research
Zikmund, William G.
-
1986
-
2. ed
Persistent link: https://www.econbiz.de/10000700785
Saved in:
10
Marketing research : an applied approach
Kinnear, Thomas C.
;
Taylor, James R.
;
Kresge, Sebastian S.
-
1979
Persistent link: https://www.econbiz.de/10000048334
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