//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
When Co-Creation Backfires : T...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
44
Konsumentenverhalten
44
Online-Marketing
35
Internet marketing
28
Marketing
23
Marketing management
21
Marketingmanagement
21
Theorie
17
Theory
17
Verbraucherverhalten
17
Werbung
17
Advertising
16
USA
13
United States
13
Electronic Commerce
12
Deutschland
10
Germany
9
Beziehungsmarketing
7
Internet
7
Relationship marketing
7
Social Web
7
Social web
7
Market research
6
Marktforschung
6
E-commerce
5
Kundenmanagement
5
Unternehmen
5
Consumer protection
4
Erfolgsfaktor
4
Europa
4
Markenartikel
4
Mobile Marketing
4
Mobile marketing
4
Physical distribution
4
Soziale Software
4
Strategisches Management
4
Success factor
4
Verbraucherschutz
4
Vertrieb
4
World Wide Web 2.0
4
more ...
less ...
Online availability
All
Undetermined
3
Free
1
Type of publication
All
Book / Working Paper
95
Type of publication (narrower categories)
All
Glossary included
Article in journal
59,485
Aufsatz in Zeitschrift
59,485
Graue Literatur
8,771
Non-commercial literature
8,771
Working Paper
7,544
Aufsatz im Buch
7,526
Book section
7,526
Arbeitspapier
6,914
Hochschulschrift
3,499
research-article
2,927
Thesis
2,346
Collection of articles of several authors
1,592
Sammelwerk
1,592
Aufsatzsammlung
1,020
Conference paper
646
Konferenzbeitrag
646
Case study
608
Fallstudie
608
Konferenzschrift
505
Lehrbuch
470
Bibliografie enthalten
465
Bibliography included
465
Dissertation u.a. Prüfungsschriften
390
Textbook
386
Collection of articles written by one author
368
Sammlung
368
Ratgeber
336
Guidebook
310
review-article
258
Conference proceedings
220
Reprint
216
review
204
Amtsdruckschrift
185
Government document
185
conceptual-paper
182
Article
135
case-report
114
Handbook
113
Handbuch
113
Statistik
105
more ...
less ...
Language
All
English
70
German
25
Author
All
Solomon, Michael R.
6
Askegaard, Søren
4
Bamossy, Gary J.
4
Lammenett, Erwin
4
Olson, Jerry C.
4
Peter, Jerome Paul
4
Zelenak, Mel J.
4
Arens, William F.
3
Belch, George E.
3
Belch, Michael A.
3
Ferrell, Odies C.
3
Hogg, Margaret K.
3
Peppers, Don
3
Pride, William M.
3
Rogers, Martha
3
Blakeman, Robyn
2
Bänsch, Axel
2
Frost, Raymond
2
Kanuk, Leslie Lazar
2
Piacentini, Maria
2
Roberts, Mary Lou
2
Ryan, Damian
2
Schiffman, Leon G.
2
Strauss, Judy
2
Szmigin, Isabelle
2
Aden, Timo
1
Allen, Chris T.
1
Altstiel, Tom
1
Assael, Henry
1
Atchison, Annabelle
1
Bauer, Christoph
1
Bauer, Christopher
1
Baumgarth, Carsten
1
Beilharz, Felix
1
Belch, George Eugene
1
Bernecker, Michael
1
Best, Roger J.
1
Bidgoli, Hossein
1
Bihler, Jürgen
1
Bullock, Chester
1
more ...
less ...
Institution
All
Books on Demand GmbH <Norderstedt>
1
Schweiz / Bundesamt für Energie
1
Slovenská technická univerzita v Bratislave
1
Springer Gabler <Firma>
1
Universität Regensburg / ibi research
1
Published in...
All
Always learning
4
Elgar advanced introductions
2
McGraw-Hill/Irwin series in marketing
2
Energiewirtschaftliche Grundlagen
1
For dummies
1
Fundierte Forschungsergebnisse für erfolgreiches Marketing im Internet für Entwickler und Entscheider
1
Lehrbuch
1
Markenartikel / Sonderheft : das Magazin für Markenführung
1
McGraw-Hill higher education
1
NetEffect Series: job skills
1
Nijmegen studies in development and cultural change
1
Online Plus
1
The McGraw-Hill/Irwin series in marketing
1
Werben und Verkaufen
1
Wirtschaft / Marketing
1
eCommerce-Leitfaden
1
wi - wirtschaft
1
more ...
less ...
Source
All
ECONIS (ZBW)
95
Showing
71
-
80
of
95
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
71
Praxisbuch Kundenbefragungen : repräsentative Stichproben auswählen, relevante Fragen stellen, Ergebnisse richtig interpretieren
Weinreich, Uwe
;
Lindern, Eike von
-
2008
Persistent link: https://www.econbiz.de/10003597464
Saved in:
72
Consumer behaviour : a European outlook
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
;
Hansen, Håvard
-
2008
-
1 publ. in the UK
Persistent link: https://www.econbiz.de/10003571682
Saved in:
73
The last mile : creating social and economic value from behavioral insights
Soman, Dilip
-
2015
Persistent link: https://www.econbiz.de/10011382094
Saved in:
74
Consumer behaviour : a European perspective
Solomon, Michael R.
;
Bamossy, Gary J.
;
Askegaard, Søren
; …
-
2013
-
5. ed.
Persistent link: https://www.econbiz.de/10009756374
Saved in:
75
Konsumentenverhalten
Solomon, Michael R.
-
2016
-
11., aktualisierte Auflage
Das international bekannte Lehrbuch
Konsumentenverhalten
von Michael R. Solomon (Professor für
Konsumentenverhalten
an …
Persistent link: https://www.econbiz.de/10011438334
Saved in:
76
Consumer behaviour : a European perspective
Solomon, Michael R.
;
Bamossy, Gary J.
;
Askegaard, Søren
; …
-
2016
-
Sixth Edition
Persistent link: https://www.econbiz.de/10011443617
Saved in:
77
Managing customer experience and relationships : a strategic framework
Peppers, Don
;
Rogers, Martha
-
2017
-
Third edition
Persistent link: https://www.econbiz.de/10011547747
Saved in:
78
Consumer behaviour : a European perspective
Solomon, Michael R.
;
Bamossy, Gary J.
;
Askegaard, Søren
; …
-
2010
-
4. ed.
Persistent link: https://www.econbiz.de/10003842007
Saved in:
79
Consumer behaviour
Szmigin, Isabelle
;
Piacentini, Maria
-
2015
Persistent link: https://www.econbiz.de/10010465517
Saved in:
80
The psychology behind trademark infringement and counterfeiting
Zaichkowsky, Judith Lynne
-
2006
Persistent link: https://www.econbiz.de/10003182024
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->