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"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa (contributor);  … - 2003
Persistent link: https://www.econbiz.de/10001752829
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"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram (contributor); Viswanathan, Madhu (contributor) - 2001
Persistent link: https://www.econbiz.de/10001796328
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"Marketing theory and applications" ; 2000=Vol. 11
Workman, John P. (contributor);  … - 2000
Persistent link: https://www.econbiz.de/10001796334
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Changing perspectives into marketing : a preliminary analysis of marketing theory
Möller, K. E. Kristian; Anttila, Mai - 1989
Persistent link: https://www.econbiz.de/10000762846
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Komunikacja rynkowa : strategie i instrumenty
Pilarczyk, Bogna (contributor) - 2011
Persistent link: https://www.econbiz.de/10009535388
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Enhancing knowledge development in marketing
Parasuraman, A. (ed.) - 1990
Persistent link: https://www.econbiz.de/10000837433
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"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R. (contributor); Scheer, Lisa K. (contributor) - 2002
Persistent link: https://www.econbiz.de/10001752828
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Marketing communications strategies
Pilarczyk, Bogna (contributor) - 2008
Persistent link: https://www.econbiz.de/10003677105
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Is marketing a science : debate revisited
Sharma, Dheeraj - 2016
Persistent link: https://www.econbiz.de/10011471296