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Top oder Flop : vorher wissen, was ankommt
Bayer, Niko - 2001
Persistent link: https://www.econbiz.de/10001565452
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Selbstkenntnis : Analysen, Methoden und Entwicklung als Führungsperson
Helg, Mirjam - 2009
Persistent link: https://www.econbiz.de/10003707260
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Der Halo-Effekt : wie Manager sich täuschen lassen
Rosenzweig, Phil - 2008
Wahrnehmung. Rosenzweigs brillant geschriebenes Buch verzichtet auf jeden unnötigen Fachjargon. Sein erfrischend direkter …
Persistent link: https://www.econbiz.de/10003561174
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Facebook marketing : an hour a day
Treadaway, Chris; Smith, Mari - 2010
Persistent link: https://www.econbiz.de/10003895949
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Google Analytics & Co : Methoden der Webanalyse professionell anwenden
Haller, Heiko; Hartwig, Markus; Liedtke, Arne - 2010
Persistent link: https://www.econbiz.de/10008649650
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ROI of social media : how to improve the return on your social marketing investment
Powell, Guy R.; Groves, Steven; Dimos, Jerry - 2011
Persistent link: https://www.econbiz.de/10008902513
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Digital impact : the two secrets to online marketing success
Mayar, Vipin; Ramsey, Geoff - 2011
. Engage customers who typically resist advertising messages. Learn from authors who have extensive experience across major …
Persistent link: https://www.econbiz.de/10009232716
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Influence marketing : how to create, manage and measure brand influencers in social media marketing
Brown, Danny; Fiorella, Sam - 2013
Persistent link: https://www.econbiz.de/10010201803
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Return on engagement : content strategy and web design techniques for digital marketing
Frick, Tim; Eyler-Werve, Kate - 2015 - Second edition
"Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies for implementing a digital marketing strategy. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also...
Persistent link: https://www.econbiz.de/10010411129
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Erfolgskontrolle von Events und Sponsoring : Instrumente für die Evaluation ihrer Werbewirkung
Castan, Björn - 2011
Persistent link: https://www.econbiz.de/10008798756