Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Konferenzbeitrag"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Theoriebildung im Marketing :...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Theory
1,665
Theorie
1,664
Consumer behaviour
518
Konsumentenverhalten
518
USA
170
United States
170
Relationship marketing
137
Beziehungsmarketing
136
Estimation
120
Schätzung
120
Mathematical programming
106
Mathematische Optimierung
106
Geldpolitik
88
Monetary policy
88
Brand management
68
Markenführung
68
Customer satisfaction
60
Kundenzufriedenheit
60
Online retailing
60
Online-Handel
60
Deutschland
59
Germany
59
Risk
59
Risiko
58
Einzelhandel
56
Retail trade
56
Einkommensverteilung
55
Income distribution
55
Welt
55
World
55
Brand image
53
Impact assessment
53
Markenimage
53
Wirkungsanalyse
53
E-commerce
51
Electronic Commerce
51
Regional economics
51
Regionalökonomik
51
EU countries
50
EU-Staaten
50
more ...
less ...
Online availability
All
Undetermined
935
Free
665
Type of publication
All
Article
1,782
Book / Working Paper
510
Type of publication (narrower categories)
All
Konferenzbeitrag
Article in journal
298,379
Aufsatz in Zeitschrift
298,379
Graue Literatur
131,750
Non-commercial literature
131,750
Working Paper
131,127
Arbeitspapier
119,053
Aufsatz im Buch
57,180
Book section
57,180
Hochschulschrift
34,458
Thesis
28,664
Collection of articles of several authors
15,888
Sammelwerk
15,888
Bibliografie enthalten
11,489
Bibliography included
11,489
Lehrbuch
11,262
Textbook
10,015
Aufsatzsammlung
8,812
Konferenzschrift
6,616
Collection of articles written by one author
4,166
Sammlung
4,166
Conference proceedings
3,916
Dissertation u.a. Prüfungsschriften
2,842
Systematic review
2,783
Übersichtsarbeit
2,783
Case study
2,482
Fallstudie
2,482
Rezension
2,364
Conference paper
2,292
Glossar enthalten
1,831
Glossary included
1,831
Amtsdruckschrift
1,706
Government document
1,706
Reprint
1,545
Festschrift
1,382
Handbook
1,315
Handbuch
1,315
Mehrbändiges Werk
1,232
Multi-volume publication
1,232
Bibliografie
998
more ...
less ...
Language
All
English
2,161
German
129
French
1
Italian
1
Author
All
Indrawati
7
Nijkamp, Peter
7
Koch, Matthias
6
Helmedag, Fritz
5
Layton, Roger A.
5
Morisugi, Masafumi
5
Arbia, Giuseppe
4
Batabyal, Amitrajeet A.
4
Kasuga, Norihiro
4
Mitomo, Hitoshi
4
Morisugi, Hisayoshi
4
Patuelli, Roberto
4
Sakamoto, Naoki
4
Ahlfeldt, Gabriel M.
3
Bayrak Meydanoğlu, Ela Sibel
3
Berg, Richard van den
3
Blien, Uwe
3
Brunnermeier, Markus Konrad
3
Burke, Edmund K.
3
Christiano, Lawrence J.
3
Ehnts, Dirk H.
3
Erlei, Mathias
3
Esteban-Millat, Irene
3
Frankel, Jeffrey A.
3
Gabbi, Giampaolo
3
Ghatak, Maitreesh
3
Gijón, Covadonga
3
Glaeser, Edward L.
3
Gázquez-Abad, Juan Carlos
3
Gâf-Deac, Ioan I.
3
Hewings, Geoffrey
3
Ion, Raluca Andreea
3
Jazi, Salima
3
Jeanjean, François
3
Jeschke, Sabina
3
Jin, Ying
3
Kancs, D'Artis
3
Kim, Seongcheol
3
Krisztin, Tamás
3
Laibson, David I.
3
more ...
less ...
Institution
All
NERA Economic Consulting
1
Published in...
All
Journal of monetary economics
43
The American economic review
40
Energy reports
31
International journal of production economics
31
Journal of business research : JBR
26
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
22
Recent advances in optimization theory and applications
19
Modellbasiertes Management : Konferenz für Wirtschafts- und Sozialkybernetik KyWi 2013 vom 4. bis 5. Juli 2013 in Bern
17
ORP 3 - OR for young researchers and practitioners
17
Journal of international economics
16
Open economies review
16
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
15
Industrial marketing management : the international journal for industrial and high-tech firms
15
International journal of economics and financial issues : IJEFI
15
Journal of scheduling
15
The European journal of finance
15
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
14
Journal of economic dynamics & control
14
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
14
The international review of retail, distribution and consumer research
14
Austrian Economics 150 Years after Carl Menger : 10th International Conference The Austrian School in the 21st Century : papers presented on November 4th and 5th, 2021
13
Mathematics in business management : [International Conference on Mathematics in Engineering and Business Management during 9 - 10 March 2012, Chennai, India]
13
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
12
Games and economic behavior
12
Journal of institutional and theoretical economics : JITE
12
Marketing letters : a journal of research in marketing
12
Multiple criteria decision making in finance, insurance and investment
12
Revue d'économie politique
12
Empirica : journal of european economics
11
International journal of advertising : the quarterly review of marketing communications
11
International tax and public finance
11
Optimization models with economic and game theoretic applications
11
Public choice
11
The European journal of the history of economic thought
11
Economic modelling
10
Globalization : strategies and effects
10
Harnessing tangible and intangible assets in the context of European integration and globalization ; Volume 1
10
International review of economics & finance : IREF
10
The journal of real estate finance and economics
10
more ...
less ...
Source
All
ECONIS (ZBW)
2,292
Showing
1
-
10
of
2,292
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How does attachment style influence the brand attachment : brand trust and brand loyalty chain in adolescents?
Bidmon, Sonja
- In:
International journal of advertising : the quarterly …
36
(
2017
)
1
,
pp. 164-189
Persistent link: https://www.econbiz.de/10011687910
Saved in:
2
Attitude and loyalty to two brands of beer of the same producer
Sudzina, František
- In:
Scientific Annals of Economics and Business
64
(
2017
),
pp. 57-69
Persistent link: https://www.econbiz.de/10011866201
Saved in:
3
Affective commitment and customer loyalty in crowdsourcing : antecedents, interdependencies, and practical implications
Schulten, Matthias Bernhard
;
Schaefer, Fabian
- In:
The international review of retail, distribution and …
25
(
2015
)
5
,
pp. 516-528
Persistent link: https://www.econbiz.de/10011534176
Saved in:
4
Multivariate hybrid pathways for creating exceptional customer experiences
Thomas, Ashish
- In:
Business process management journal
23
(
2017
)
4
,
pp. 822-829
Persistent link: https://www.econbiz.de/10011723281
Saved in:
5
Examining the relationships among service features, customer loyalty and switching barriers in the Greek banking sector
Koutsothanassi, Eleni
;
Bouranta, Nancy
;
Psomas, Evangelos
- In:
International journal of quality and service sciences
9
(
2017
)
3/4
,
pp. 425-440
Persistent link: https://www.econbiz.de/10011772150
Saved in:
6
Impact of tourists' socio-demographic factors and number of previous visits on attitudinal loyalty : simultaneous testing of three loyalty types
Laškarin Ažić, Marina
;
Galičic, Vlado
-
2020
Persistent link: https://www.econbiz.de/10012601656
Saved in:
7
The effect of internal, external, and interactive
marketing
on customer decisions
Wulandari, A.
;
Suryawardani, B.
- In:
Understanding digital industry : proceedings of the …
,
(pp. 35-39)
.
2020
Persistent link: https://www.econbiz.de/10012224749
Saved in:
8
The risks associated with the efforts in the creation of loyal customers
Kovač, Ivan
;
Novak, Ivan
;
Tompić, Nikolina
- In:
Trade perspectives in the context of safety, security, …
,
(pp. 198-221)
.
2018
Persistent link: https://www.econbiz.de/10011939486
Saved in:
9
Customer segmentation using unobserved heterogeneity in the perceived-value-loyalty-intentions link
Floh, Arne
;
Zauner, Alexander
;
Koller, Monika
;
Rusch, Thomas
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 974-982
Persistent link: https://www.econbiz.de/10010364065
Saved in:
10
AI and new forms of market interaction to enhance customer experience : a management perspective
Pugna, Irina-Bogdana
;
Popescu, Ioana-Cecilia
;
Henson, Martin
- In:
Reshaping Power Dynamics Between Sustainable Growth and …
,
(pp. 35-47)
.
2024
Persistent link: https://www.econbiz.de/10014555814
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
