//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Lehrbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Sales management : shaping fut...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Verkauf
69
Selling
66
Marketingmanagement
29
Marketing management
27
Marketing
17
Beziehungsmarketing
14
Relationship marketing
14
Salespeople
11
Verkaufspersonal
11
Theorie
10
Theory
10
USA
8
United States
8
Advertising
5
Physical distribution
5
Sales-promotion
5
Strategisches Management
5
Vertrieb
5
Werbung
5
Berufsbildung
4
Management
4
Verkaufstechnik
4
Vertriebsorganisation
4
Vocational training
4
Betriebliche Wertschöpfung
3
Betriebswirtschaftslehre
3
Business economics
3
Customer service
3
Customer value
3
Handelsvertretung
3
Industrial goods
3
Industriegüter
3
Kaufleute
3
Kundenservice
3
Kundenwert
3
Leadership
3
Merchants
3
Personalführung
3
Sales promotion
3
Strategic management
3
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
69
Type of publication (narrower categories)
All
Lehrbuch
Article in journal
1,413
Aufsatz in Zeitschrift
1,413
Graue Literatur
188
Non-commercial literature
188
Aufsatz im Buch
172
Book section
172
Working Paper
131
Hochschulschrift
127
Arbeitspapier
122
Ratgeber
112
Guidebook
99
Thesis
89
Textbook
66
Collection of articles of several authors
61
Sammelwerk
61
research-article
48
Bibliografie enthalten
43
Bibliography included
43
Case study
26
Fallstudie
26
Bibliographie
24
Konferenzschrift
24
Aufsatzsammlung
23
Glossar enthalten
19
Glossary included
19
Conference proceedings
16
Conference paper
15
Konferenzbeitrag
15
Dissertation u.a. Prüfungsschriften
14
conceptual-paper
11
review
10
review-article
10
Amtsdruckschrift
9
Government document
9
Reprint
8
Handbook
7
Handbuch
7
Enzyklopädie
6
Statistik
6
more ...
less ...
Language
All
English
59
German
9
Dutch
1
Author
All
Futrell, Charles M.
6
Johnston, Mark W.
5
Marshall, Greg W.
5
Avila, Ramon A.
4
Ingram, Thomas N.
4
LaForge, Raymond W.
4
Schwepker, Charles H. <Jr.>
4
Williams, Michael R.
4
Ahearne, Michael
3
Castleberry, Stephen Bryon
3
Churchill, Gilbert A.
3
Ford, Neil M.
3
Kotler, Philip
3
Manning, Gerald L.
3
Reece, Barry L.
3
Tanner, John F.
3
Walker, Orville C.
3
Anderson, Rolph E.
2
Armstrong, Gary
2
Babin, Barry J.
2
Donaldson, Bill
2
Donnelly, James H.
2
Hair, Joseph F.
2
Mehta, Rajiv
2
Peter, Jerome Paul
2
Venugopal, Pingali
2
Weis, Hans Christian
2
Agnihotri, Raj
1
Altmann, Hans Christian
1
Anderson, Patricia M.
1
Andersson, Per
1
Assael, Henry
1
Axelsson, Björn
1
Ayal, Igal
1
Beeler, Lisa
1
Blem, Norman
1
Brierty, Edward G.
1
Chaudhary, Prashant
1
Cohen, William A.
1
Corey, E. Raymond
1
more ...
less ...
Institution
All
Duncker & Humblot
1
Springer Fachmedien Wiesbaden
1
expert-Verlag GmbH Fachverlag für Wirtschaft und Technik
1
Published in...
All
McGraw-Hill/Irwin series in marketing
3
Modernes Marketing für Studium und Praxis
2
The Irwin series in marketing
2
Business
1
Kohlhammer Edition Marketing
1
Lehrbuch
1
MacMillan series in college marketing
1
McGraw-Hill series in marketing
1
Sage texts
1
The Dryden Press series in marketing
1
The Prentice Hall series in marketing
1
The Prentice-Hall series in marketing
1
The marketing series
1
Wiley series on business strategy
1
more ...
less ...
Source
All
ECONIS (ZBW)
69
Showing
1
-
10
of
69
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing : an introduction
Kotler, Philip
;
Armstrong, Gary
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000858634
Saved in:
2
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
1991
-
5. ed
Persistent link: https://www.econbiz.de/10000835995
Saved in:
3
Cases in marketing : orientation, analysis, and problems
Greer, Thomas V.
-
1991
-
5. ed.
Persistent link: https://www.econbiz.de/10000836549
Saved in:
4
Marketing management : knowledge and skills ; text, analysis, cases, plans
Peter, Jerome Paul
;
Donnelly, James H.
-
1992
-
3. ed.
Persistent link: https://www.econbiz.de/10000842350
Saved in:
5
Selling
: the personal force in marketing
Jackson, Donald Wilson
;
Cunningham, William H.
; …
-
1988
Persistent link: https://www.econbiz.de/10000750698
Saved in:
6
Marketing management and information technology
Fletcher, Keith
-
1990
Persistent link: https://www.econbiz.de/10000812020
Saved in:
7
Promotion management and marketing communications
Shimp, Terence A.
-
1989
-
2. ed
Persistent link: https://www.econbiz.de/10000782365
Saved in:
8
Advertising and promotion management
Rossiter, John R.
;
Percy, Larry
-
1987
Persistent link: https://www.econbiz.de/10000782620
Saved in:
9
Industrial marketing : cases and concepts
Corey, E. Raymond
(
contributor
)
-
1991
-
4. ed
Persistent link: https://www.econbiz.de/10000814217
Saved in:
10
Industrial marketing : analysis, planning, and control
Reeder, Robert R.
;
Brierty, Edward G.
;
Reeder, Betty H.
-
1991
-
2. ed., 1. [print.]
Persistent link: https://www.econbiz.de/10000817427
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->