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Understanding digital marketing : marketing strategies for engaging the digital generation
Ryan, Damian - 2017 - Fourth edition
"The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to...
Persistent link: https://www.econbiz.de/10011544275
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Outside-in marketing : using big data to guide your content marketing
Mathewson, James; Moran, Mike - 2016
Persistent link: https://www.econbiz.de/10011548329
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Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience
Wright, Travis; Snook, Chris J. - 2017
Persistent link: https://www.econbiz.de/10011575988
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Management von Multiscreen-Kampagnen : Grundlagen, Organisation, Roadmap, Checklisten
Brügner, Hartmut - 2015
Persistent link: https://www.econbiz.de/10011337204
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Marketing in the age of Google : your online strategy is your business strategy
Fox, Vanessa - 2010
Persistent link: https://www.econbiz.de/10003898163
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Guerrilla social media marketing : 100+ weapons to grow your online influence, attract customers, and drive profits
Levinson, Jay Conrad; Gibson, Shane - 2010
Persistent link: https://www.econbiz.de/10008667217
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Social media marketing : the next generation of business engagement
Evans, Dave; McKee, Jake - 2010 - 1. ed
Persistent link: https://www.econbiz.de/10008738629
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The findability formula : the easy, non-technical approach to search engine marketing
Lutze, Heather - 2009
Persistent link: https://www.econbiz.de/10003750172
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Marketing in the round : how to develop an integrated marketing campaign in the digital era
Dietrich, Gini; Livingston, Geoff - 2012
Persistent link: https://www.econbiz.de/10009617947