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ECONIS (ZBW)
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1
Comparative price
advertising
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238857
Saved in:
2
Advertising
, needs, and "commodity fetishism"
Kline, Stephen
;
Leiss, William
-
2009
Persistent link: https://www.econbiz.de/10003832501
Saved in:
3
Magic in the marketplace : an empirical test for commodity fetishism
Jhally, Sut
;
Kline, Stephen
;
Leiss, William
-
2009
Persistent link: https://www.econbiz.de/10003832503
Saved in:
4
Microstructure : the organization of trading and short term price behavior
Stoll, Hans R.
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10000673647
Saved in:
5
Industrial pricing :
theory
and managerial practice
Noble, Peter M.
;
Gruca, Thomas S.
-
2009
Persistent link: https://www.econbiz.de/10003836518
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6
Exchange rate pass-through and international pricing strategy : a conceptual framework and research propositions
Clark, Terry
;
Kotabe, Masaaki
;
Rajaratnam, Daniel
-
2008
Persistent link: https://www.econbiz.de/10003656478
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7
The value of pricing control in export channels : a governance perspective
Myers, Matthew B.
;
Harvey, Michael G.
-
2008
Persistent link: https://www.econbiz.de/10003656485
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8
Cultural values in advertisements to the Chinese x-generation : promoting modernity and individualism
Zhang, Jing
;
Shavitt, Sharon
-
2009
Persistent link: https://www.econbiz.de/10003785587
Saved in:
9
Impulsive and self-conscious : adolescents' vulnerability to
advertising
and promotion
Pechmann, Cornelia
;
Levine, Linda
;
Loughlin, Sandra
; …
-
2009
Persistent link: https://www.econbiz.de/10003785644
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10
Producing marketing : towards a social-phenomenology of marketing work
Svensson, Peter
-
2009
Persistent link: https://www.econbiz.de/10003832359
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