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Social marketing : its ethical dimensions
Laczniak, Gene R.; Lusch, Robert F.; Murphy, Patrick E. - 2008
Persistent link: https://www.econbiz.de/10003718250
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Social marketing : an approach to planned social change
Kotler, Philip; Zaltman, Gerald - 2008
Persistent link: https://www.econbiz.de/10003717548
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Contraceptive social marketing in the Third World : a case of multiple transfer
Luthra, Rashmi - 2009
Persistent link: https://www.econbiz.de/10003832340
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Social marketing
Lefebvre, R. Craig (contributor) - 2013
Persistent link: https://www.econbiz.de/10009763412
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Social marketing and development
Dholakia, Ruby R.; Dholakia, Nikhilesh - 2009
Persistent link: https://www.econbiz.de/10003876646
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A makromarketing perspective on social marketing : the case of family planning in India
Dholakia, Ruby R. - 2008
Persistent link: https://www.econbiz.de/10003718210
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Social marketing : an approach to third-world development
Duhaime, Carole P.; McTavish, Ronald; Ross, Christoper A. - 2008
Persistent link: https://www.econbiz.de/10003718227
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Ethical challenges of social marketing
Brenkert, George C. - 2008
Persistent link: https://www.econbiz.de/10003718256
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Alliances and ethics in social marketing
Andreasen, Alan R.; Drumwright, Minette E. - 2008
Persistent link: https://www.econbiz.de/10003718266
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Social marketing : what makes it different?
Webster, Frederick E. - 2008
Persistent link: https://www.econbiz.de/10003717551