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International management of research and development
12
An Elgar reference collection
9
Innovation and knowledge : the Arrovian legacy
9
Change management ; Vol. 4
7
The international library of critical writings in economics
7
Innovation and entrepreneurship
6
Innovation and competition : the Schumpeterian legacy
5
Strategic information systems ; Vol. 3
5
Learning by organizations
4
The international library of entrepreneurship
4
Brand management ; Vol. 3
3
International entrepreneurship
3
Long term economic development : demand, finance, organization, policy and innovation in a Schumpeterian perspective
3
Managing challenges in a globalized world : dedicated to Prof. Dr. Manfred Perlitz
3
Marketing strategy organization and implementation
3
Strategy and globalization ; Vol. 4
3
Advances in service network analysis
2
Change management ; Vol. 3
2
Entrepreneurship and culture
2
Essays on the economics of intellectual property protection
2
Fundamentals of business strategy ; Vol. 6
2
HRM defined and in organizational context
2
Ideas with impact
2
Innovation and complexity : the Marshallian legacy
2
Integration, governance and performance
2
Leading organizations : perspectives for a new era
2
Management of information systems
2
Managing learning and knowledge
2
Marketing strategy's conceptual foundations : market orientation, the cornerstone of strategic marketing thought
2
Marketing-mix strategies - product strategy and promotion strategy
2
Organization development interventions
2
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2
Strategy, structure and leadership
2
The Harvard business review paperback series
2
A Harvard business review book
1
An Elgar Reference Collection
1
Brand management ; Vol. 1
1
Brand management ; Vol. 2
1
Brand management ; Vol. 4
1
Corporate brand and corporate reputation
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ECONIS (ZBW)
183
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1
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183
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1
Using advertising alliances for new product introduction : interactions between product complementarity and promotional strategies
Samu, Sridhar
;
Krishnan, H. Shanker
;
Smith, Robert E.
-
2010
Persistent link: https://www.econbiz.de/10003924405
Saved in:
2
New products : the factors that drive success
Cooper, Robert G.
-
2009
Persistent link: https://www.econbiz.de/10003836288
Saved in:
3
Organizing for radical product
innovation
: the overlooked role of willingness to cannibalize
Chandy, Rajesh K.
;
Tellis, Gerard J.
-
2009
Persistent link: https://www.econbiz.de/10003836291
Saved in:
4
Managing in the modular age : architectures, networks, and organizations
Garud, Raghu
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10001679765
Saved in:
5
Systems of
innovation
: growth, competitiveness and employment
Edquist, Charles
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001442701
Saved in:
6
Managing
innovation
: controlled chaos
Quinn, James Brian
-
2009
Persistent link: https://www.econbiz.de/10003856658
Saved in:
7
A theory of
innovation
processes for computer-aided manufacturing technology
Gerwin, Donald
-
2009
Persistent link: https://www.econbiz.de/10003856662
Saved in:
8
High-involvement
innovation
through continuous improvement
Bessant, John R.
;
Caffyn, Sarah
-
2009
Persistent link: https://www.econbiz.de/10003856704
Saved in:
9
The era of open
innovation
Chesbrough, Henry William
-
2009
Persistent link: https://www.econbiz.de/10003856706
Saved in:
10
Firm strategy,
innovation
and consumer demand : a market process approach
Robertson, Paul L.
;
Yu, Tony Fu-Lai
-
2010
Persistent link: https://www.econbiz.de/10003889338
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