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Product customization on the web : an empirical study of factors impacting choiceboard user satisfaction
Bharati, Pratyush; Chaudhury, Abhijit - 2010
Persistent link: https://www.econbiz.de/10003911028
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Customer loyalty
East, Robert; Wright, Mike; Vanhuele, M. - 2010
Persistent link: https://www.econbiz.de/10003924353
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Building and sustaining profitable customer loyalty for the 21st century
Kumar, V.; Shah, Denish - 2009
Persistent link: https://www.econbiz.de/10003836466
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The dimensions, antecedents, and consequences of emotional labor
Morris, J. Andrew; Feldman, Daniel C. - 2008
Persistent link: https://www.econbiz.de/10003829118
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Living the brand at Airtours Holidays : making the connection between brand, culture and employee satisfaction
Bungay Stanier, Michael - 2009
Persistent link: https://www.econbiz.de/10003785206
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Towards a unifying marketing approach through service
Baron, Steve (contributor) - 2010
Persistent link: https://www.econbiz.de/10008664676
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The creation of the sub-discipline of services marketing
Baron, Steve (contributor) - 2010
Persistent link: https://www.econbiz.de/10008664678
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The development of ideas for the marketing of services
Baron, Steve (contributor) - 2010
Persistent link: https://www.econbiz.de/10008664679
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Empowerment effects across cultures
Hui, Michael K.; Au, Kevin Y.; Fock, Henry - 2009
Persistent link: https://www.econbiz.de/10003835642
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Six strategies for competing through service : an agenda for future research
Bolton, Ruth N.; Grewal, Dhruv; Levy, Michael - 2009
Persistent link: https://www.econbiz.de/10003836306