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Price Matching Strategy : Impl...
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ECONIS (ZBW)
225
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1
The value of pricing control in export channels : a governance perspective
Myers, Matthew B.
;
Harvey, Michael G.
-
2008
Persistent link: https://www.econbiz.de/10003656485
Saved in:
2
Review of interbrand choice strategy and bilateral market power
Bucklin, Louis P.
-
2010
Persistent link: https://www.econbiz.de/10003888346
Saved in:
3
Pricing and the psychology of consumption
Gourville, John
;
Soman, Dilip
- In:
Harvard business review on pricing
,
(pp. 27-43)
.
2008
Persistent link: https://www.econbiz.de/10003780919
Saved in:
4
Vendor-managed inventory and the effect of channel power
Bichescu, Bogdan C.
;
Fry, Michael J.
- In:
Supply chain planning : quantitative decision support …
,
(pp. 247-280)
.
2009
Persistent link: https://www.econbiz.de/10003826001
Saved in:
5
Organizing and managing channels of distribution
Frazier, Gary L.
-
2009
Persistent link: https://www.econbiz.de/10003836378
Saved in:
6
Strategic integration in industrial distribution channels : managing the interfirm relationship as a strategic asset
Johnson, Jean L.
-
2009
Persistent link: https://www.econbiz.de/10003836382
Saved in:
7
Multichannel marketing : mindset and program development
Weinberg, Bruce D.
;
Parise, Salvatore
;
Guinan, Patricia J.
-
2009
Persistent link: https://www.econbiz.de/10003836423
Saved in:
8
A distribution services appraoch for developing effective competitive strategies against "big box" retailers
Barber, Clifford S.
;
Tietje, Brian C.
-
2009
Persistent link: https://www.econbiz.de/10003836430
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9
Retail and marketing channels : economic and marketing perspectives on producer-distributor relationships
Pellegrini, Luca
(
contributor
); …
-
2012
-
[Nachdr. der Ausg.] 1980
Persistent link: https://www.econbiz.de/10009624676
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10
Integrated marketing communications : from media channels to digital connectivity
Mulhern, Frank
- In:
The evolution of integrated marketing communications : …
,
(pp. 11-27)
.
2011
Persistent link: https://www.econbiz.de/10009232925
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