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Marketingtheorie
203
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201
Marketing
88
Marketingmanagement
47
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46
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41
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41
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32
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32
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28
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28
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19
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19
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18
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18
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11
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11
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7
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5
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5
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1
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197
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6
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Sammelwerk
Article in journal
1,218
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1,218
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557
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557
Hochschulschrift
212
Collection of articles of several authors
203
Graue Literatur
187
Non-commercial literature
187
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183
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180
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166
Thesis
155
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120
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120
Aufsatzsammlung
87
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85
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67
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67
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56
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44
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40
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40
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34
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34
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27
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27
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24
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24
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18
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18
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18
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18
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18
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11
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9
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9
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8
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8
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21
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10
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1
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Sheth, Jagdish N.
18
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10
Tadajewski, Mark
9
Green, Paul E.
7
Maclaran, Pauline
6
Paliwoda, Stanley J.
4
Pilarczyk, Bogna
4
Rao, Vithala R.
4
Saren, Michael
4
Wind, Yoram
4
Homburg, Christian
3
Jones, D. G. Brian
3
Spotts, Harlan E.
3
Araujo, Luis
2
Baker, Michael John
2
Belk, Russell W.
2
Betts-Outland, Harriette
2
Brownlie, Douglas T.
2
Dholakia, Nikhilesh
2
Dänzler, Stefanie
2
Freiling, Jörg
2
Hauser, John R.
2
Heun, Thomas
2
Kollmann, Tobias
2
Lilien, Gary L.
2
Lusch, Robert F.
2
Mazurek-Łopacińska, Krystyna
2
Moskowitz, Howard R.
2
Perreault, William D.
2
Robson, Julie
2
Ryans, John K.
2
Shankar, Venkatesh
2
Wa´skowski, Zygmunt
2
Wierenga, Berend
2
Yadav, Manjit S.
2
Zaltman, Gerald
2
Ahlbach, Horst
1
Ali, Abdul
1
Amstad, Peter
1
Arabie, Phipps
1
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American Marketing Association
21
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3
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
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1
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <1980, Dallas, Tex.>
1
Academy of Marketing Science / Annual Conference <2001, San Diego, Calif.>
1
Academy of Marketing Science / Annual Conference <2004, Vancouver, British Columbia>
1
Academy of Marketing Science / Annual Conference <2005, Tampa, Fla.>
1
Academy of Marketing Science / Annual Conference <2006, San Antonio, Tex.>
1
Academy of Marketing Science / Annual Conference <2013, Monterey, Calif.>
1
Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
1
Academy of Marketing Science / Annual Conference <2017, Coronado, Calif.>
1
Bundesverband Deutscher Marktforscher
1
Consumer Culture Theory Conference <2, 2007, Toronto>
1
European Advertising Academy
1
European Marketing Academy
1
Georg-August-Universität Göttingen / Institut für Wirtschafts- und Sozialgeschichte
1
GfS-Forschungsinstitut
1
Harvard Graduate School of Business Administration
1
ICORIA <10, 2011, Berlin>
1
IMP Group
1
Institute for the Study of Business Markets
1
International Conference of Marketing and Management Sciences <2008, Athen>
1
International Conference on Brand Management <2, 2010, Ghaziabad>
1
International Scientific Conference Marketing Theory Challenges in Transitional Societies <1, 2007, Maribor>
1
International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
1
Inštitut za Marketing <Maribor>
1
Macromarketing Seminar <4, 1979, Boulder, Colo.>
1
Management-Symposium <DocNet - der Doktorandenverein an der HSG> <4, 2006, Sankt Gallen>
1
Marketing Science Institute <Cambridge, Mass.>
1
Society for Marketing Advances
1
Springer Fachmedien Wiesbaden
1
Summer AMA Conference <2017, San Francisco, Calif.>
1
Summer Educators' Conference <2009, Chicago, Ill.>
1
Summer Educators' Conference <2010, Boston, Mass.>
1
Summer Educators' Conference <2011, San Francisco, Calif.>
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
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Legends in marketing
17
SAGE library in marketing
14
Journal of marketing management : MM
7
Developments in marketing science: proceedings of the Academy of Marketing Science
6
Proceedings series / American Marketing Association
5
AMA educators' proceedings
4
Journal of historical research in marketing
4
Marketing intelligence & planning
4
SAGE library of marketing
3
Zeszyty naukowe
3
Developments in marketing science: Proceedings of the Academy of Marketing Science
2
Edward Elgar E-Book Archive
2
Elgar original reference
2
European journal of marketing : EJM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International series in operations research & management science
2
Journal of financial services marketing : JFSM
2
Journal of macromarketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of the Academy of Marketing Science
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Marketing theory
2
Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
2
The international library of critical writings on business and management
2
The journal of business & industrial marketing
2
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
2
AMA proceedings series
1
Acta Universitatis Lodziensis / Folia oeconomica
1
Advances in advertising research
1
Advances in business marketing and purchasing
1
Advertising and consumer psychology
1
Approaches to semiotics
1
Beiträge zur Marktforschung
1
Enhancing knowledge development in marketing : AMA educators' proceedings
1
European Advertising Academy
1
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
1
Gabler Research
1
International series in quantitative marketing
1
Journal of business research : JBR
1
Journal of econometrics
1
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ECONIS (ZBW)
203
Showing
1
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203
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date (oldest first)
1
Enhancing knowledge development in marketing
Parasuraman, A.
(
ed.
)
-
1990
Persistent link: https://www.econbiz.de/10000837433
Saved in:
2
Contemporary views on marketing practice
Frazier, Gary L.
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000741871
Saved in:
3
Philosophical and radical thought in marketing
Firat, A. Fuat
;
Dholakia, Nikhilesh
;
Bagozzi, Richard P.
-
1987
Persistent link: https://www.econbiz.de/10000734976
Saved in:
4
Macromarketing: evolution of thought : proceedings of the fourth Macromarketing Seminar, University of Colorado, Boulder, Colorado, August 9-12, 1979
Fisk, George
(
ed.
);
Nason, Robert W.
(
ed.
); …
-
Macromarketing Seminar <4, 1979, Boulder, Colo.>
;
…
-
1980
Persistent link: https://www.econbiz.de/10000736686
Saved in:
5
Enhancing knowledge development in marketing
Bloom, Paul N.
(
contributor
)
-
1989
Persistent link: https://www.econbiz.de/10000810623
Saved in:
6
Sponsoring - Modetrend oder Wissenschaft? : Ergebnisse neuer marktpsychologischer und -soziologischer Forschungen über Sponsoren und Sponsoring
Schoch, Rolf B.
(
contributor
);
Amstad, Peter
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000823009
Saved in:
7
Marketing Modelle
Utecht, Annerose
(
contributor
)
-
1970
-
Als Ms. gedr
Persistent link: https://www.econbiz.de/10000759800
Saved in:
8
Social marketing : promoting the causes of public and nonprofit agencies
Fine, Seymour H.
-
1990
Persistent link: https://www.econbiz.de/10000338239
Saved in:
9
Marketing: progress, prospects, perspectives : 26th EMAC Conference, 20th - 23rd May 1997, Warwick Business School ; proceedings
1997
Persistent link: https://www.econbiz.de/10000677540
Saved in:
10
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
Saved in:
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