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Foundations of marketing communications : a European perspective
Pelsmacker, Patrick de; Geuens, Maggie; Van den Bergh, Joeri - 2005
Persistent link: https://www.econbiz.de/10002658963
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Marketing communications : a European perspective
Pelsmacker, Patrick de; Geuens, Maggie; Van den Bergh, Joeri - 2010 - 4th ed.
Persistent link: https://www.econbiz.de/10003888300
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Marketing communications : a European perspective
Pelsmacker, Patrick de; Geuens, Maggie; Van den Bergh, Joeri - 2007 - 3. ed.
Persistent link: https://www.econbiz.de/10003386383
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Marketing research with SPSS
Janssens, Wim (contributor); Wijnen, Katrien (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003556523
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Internationale economie
Cuyvers, Ludo; Dejonghe, Trudo; Embrechts, Rob; Rayp, Glenn - 2010
Persistent link: https://www.econbiz.de/10003960039