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Marketing research : measurement and method; a text with cases
Tull, Donald S. - 1987 - 4. ed.
Persistent link: https://www.econbiz.de/10013467675
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Marketing research : meaning, measurement and method; a text with cases
Tull, Donald S.; Hawkins, Del I. - 1976
Persistent link: https://www.econbiz.de/10013467839
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New business entrepreneurship in the Japanese economy
Hawkins, Del I. - In: Journal of business venturing 8 (1993) 2, pp. 137-150
Persistent link: https://www.econbiz.de/10001138502
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Mothersbaugh, David L. - 2010 - 11. ed
Persistent link: https://www.econbiz.de/10009011035
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Mothersbaugh, David L. - 2013 - 12th ed
Persistent link: https://www.econbiz.de/10009530032
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Mothersbaugh, David L.; Best, Roger J. - 2007 - 10th ed.
Persistent link: https://www.econbiz.de/10003082095
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The role of universities in fostering entrepreneurship and regional economic development
Hawkins, Del I. - In: Economic cooperation in Northeast Asia in the era of …, (pp. 100-105). 1997
Persistent link: https://www.econbiz.de/10001300674
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Mothersbaugh, David L.; Best, Roger J. - 2007 - 10. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003370094
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Consumer behavior : building marketing strategy
Hawkins, Del I.; Best, Roger J.; Coney, Kenneth A. - 2004 - 9. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001725923
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The nature and measurement of marketing productivity in consumer durables industries : a firm level analysis
Hawkins, Del I. - In: Journal of the Academy of Marketing Science 15 (1987) 4, pp. 1-8
Persistent link: https://www.econbiz.de/10001062778