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Forecasting and market analysis techniques : a practical approach
Kress, George J. - 1994
Persistent link: https://www.econbiz.de/10000347327
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Marketing research : an applied orientation
Malhotra, Naresh K. - 1993
Persistent link: https://www.econbiz.de/10000326100
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Croner's basic data for overseas market research
Bridges, Roland Kenneth (contributor) - 1969
Persistent link: https://www.econbiz.de/10000328473
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Multivariate methods for market and survey research
Sheth, Jagdish N. (contributor) - 1977
Persistent link: https://www.econbiz.de/10000329793
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Oxford : Oxford University Press; anfangs: Chicago, …; … - 1.1974/75 -
Persistent link: https://www.econbiz.de/10000353577
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Lead-User-Innovationen : Entwicklungskooperationen am Beispiel elektronischer Leiterplatten
Nagel, Rolf - 1993
Persistent link: https://www.econbiz.de/10000871138
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Seeing the voice of the customer : the Zaltman metaphor elicitation technique
Zaltman, Gerald; Higie, Robin A. - 1993
Persistent link: https://www.econbiz.de/10000876062
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An analysis of post-product development market research and its effects on firms and consumers
Reed, Randal L. - 1992
Persistent link: https://www.econbiz.de/10000851212
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Die Marketing-Revolution : vom Wunschdenken zur Rentabilität
Clancy, Kevin J. - 1993
Persistent link: https://www.econbiz.de/10000856009