Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Theorizing multichannel media...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
USA
15
United States
15
Media industries
14
Mediensektor
14
Brand management
9
Markenführung
9
Social Web
9
Social web
9
Consumer behaviour
7
Konsumentenverhalten
7
Communication media
6
Internet marketing
6
Kommunikationsmedien
6
Marketing management
6
Marketingmanagement
6
Online-Marketing
6
Medienwirtschaft
5
Welt
5
World
5
Beziehungsmarketing
4
Cable television
4
Kabelfernsehen
4
Market concentration
4
Media usage
4
Mediennutzung
4
Relationship marketing
4
Unternehmenskonzentration
4
Brand image
3
Competitive strategy
3
Conglomerate
3
Diversification
3
Diversifikation
3
Fernsehsender
3
Konglomerat
3
Markenimage
3
Sport
3
Sportmarketing
3
Sports
3
Sports marketing
3
Television industry
3
more ...
less ...
Online availability
All
Undetermined
25
Free
2
Type of publication
All
Article
50
Book / Working Paper
10
Type of publication (narrower categories)
All
Article in journal
28
Aufsatz in Zeitschrift
28
Aufsatz im Buch
3
Book section
3
Collection of articles of several authors
3
Sammelwerk
3
Aufsatzsammlung
2
Handbook
2
Handbuch
2
Working Paper
2
Arbeitspapier
1
Bibliographie
1
Einführung
1
Graue Literatur
1
Non-commercial literature
1
more ...
less ...
Language
All
English
42
Undetermined
18
Author
All
Chan-Olmsted, Sylvia M.
46
Chan-Olmsted, Sylvia
14
Wolter, Lisa-Charlotte
8
Jamison, Mark
4
Oba, Goro
4
Cha, Jiyoung
3
Wang, Rang
3
Xiao, Min
3
Adam, Elisa Dorothee
2
Albarran, Alan B.
2
Chang, Byeng-Hee
2
Chang, Byeng-hee
2
Förster, Kati
2
Guo, Miao
2
Jung, Jaemin
2
Lee, Choongok
2
Meitz, Tino Georg Konrad
2
Ots, Mart
2
Siegert, Gabriele
2
Allam, Rasha
1
Cho, Moonhee
1
Fantapié Altobelli, Claudia
1
Jang, Wonseok Eric
1
Kang, Jae Won
1
Kang, Jae-Won
1
Kim, Hun
1
Kim, Jeesun
1
Kim, Julia Hyehyun
1
Kim, Junga
1
Ko, Yong Jae
1
Kwak, Dae Hee
1
Lee, Chunsik
1
Li, Jack
1
Li, Jack C. C.
1
Litman, Barry R.
1
Liu, Fang
1
Nam, Sang-Hyun
1
Stephan, Michael
1
Yim, Mark Yi-cheon
1
more ...
less ...
Published in...
All
The journal of media economics
12
Journal of Media Economics
9
Journal of media business studies
6
JMM : the international journal on media management
5
International journal on media management : JMM
3
European Management Journal
2
European management journal : publ. twice a year for the Scottish Business School
2
Journal of marketing communications
2
LEA's communication series
2
Sport marketing quarterly : preferred journal of the Sport Marketing Association
2
Asia Pacific journal of marketing and logistics
1
Economic impacts of the 1996 Telecommunications Act
1
Handbook of social media management : value chain and business models in changing media markets
1
IU Discussion Papers - Marketing & Kommunikation
1
IU discussion papers - Marketing & Kommunikation
1
International journal of sports marketing & sponsorship
1
Konzepte - Methoden - Instrumente
1
Routledge Communication Ser.
1
Telecommunications Policy
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The handbook of communication engagement
1
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
more ...
less ...
Source
All
ECONIS (ZBW)
39
RePEc
12
OLC EcoSci
7
EconStor
1
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
60
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Mergers, acquisitions, and convergence : the strategic alliances of broadcasting, cable television, and telephone services
Chan-Olmsted, Sylvia M.
- In:
The journal of media economics
11
(
1998
)
3
,
pp. 33-46
Persistent link: https://www.econbiz.de/10001338254
Saved in:
2
A structural analysis of market competition in the US TV syndication industry : 1981 - 1990
Chan-Olmsted, Sylvia M.
- In:
The journal of media economics
4
(
1991
)
3
,
pp. 9-28
Persistent link: https://www.econbiz.de/10001118831
Saved in:
3
Market competition for cable television : reexamining its horizontal mergers and industry concentration
Chan-Olmsted, Sylvia M.
- In:
The journal of media economics
9
(
1996
)
2
,
pp. 25-41
Persistent link: https://www.econbiz.de/10001208905
Saved in:
4
A review of artificial intelligence adoptions in the media industry
Chan-Olmsted, Sylvia M.
- In:
International journal on media management : JMM
21
(
2019
)
3/4
,
pp. 193-215
Persistent link: https://www.econbiz.de/10012201730
Saved in:
5
Competitive strategy for media firms : strategic and brand management in changing media markets
Chan-Olmsted, Sylvia M.
-
2006
Persistent link: https://www.econbiz.de/10002746454
Saved in:
6
Media branding in a changing world : challenges and opportunities 2.0
Chan-Olmsted, Sylvia M.
- In:
JMM : the international journal on media management
13
(
2011
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10009127900
Saved in:
7
Antitrust and horizontal mergers in the cable industry
Chan-Olmsted, Sylvia M.
- In:
The journal of media economics
1
(
1988
)
2
,
pp. 3-28
Persistent link: https://www.econbiz.de/10001096243
Saved in:
8
Factors affecting YouTube influencer marketing credibility : a heuristic-systematic model
Xiao, Min
;
Wang, Rang
;
Chan-Olmsted, Sylvia M.
- In:
Journal of media business studies
15
(
2018
)
3
,
pp. 188-213
Persistent link: https://www.econbiz.de/10012051035
Saved in:
9
Special issue on understanding, developing, and managing media engagement : guest editorial
Chan-Olmsted, Sylvia M.
;
Wolter, Lisa-Charlotte
- In:
International journal on media management : JMM
21
(
2019
)
1
,
pp. 1-2
Persistent link: https://www.econbiz.de/10012201717
Saved in:
10
Understanding, developing and managing media engagement
Chan-Olmsted, Sylvia M.
(
ed.
);
Wolter, Lisa-Charlotte
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012201736
Saved in:
1
2
3
4
5
6
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
