This paper investigates the impact of restrictive TBTs on firms' extensive margins (export participation and exit probability), intensive margins (export value) and pricing strategy (export price). To this end, product-level restrictive TBTs and firm-level export are combined and an...

A modern effective business model involves the use of an appropriate pricing strategy. However, what matters is not only short-term profitability but also the long-term loyalty of clients. The main purpose of this paper is to present a specific transactional pricing strategy for a second-hand...