Narrow search
Showing 1 - 10 of 117
Cover Image
Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F. - 2008
Persistent link: https://www.econbiz.de/10003644635
Cover Image
Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F. - 2009
Persistent link: https://www.econbiz.de/10003832343
Cover Image
Prejudice v. marketing? : an examination of some historical sources
Dixon, Donald F. - In: Critical marketing : issues in contemporary marketing, (pp. 33-44). 2008
Persistent link: https://www.econbiz.de/10003673779
Cover Image
Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F. - In: Critical marketing : issues in contemporary marketing, (pp. 67-83). 2008
Persistent link: https://www.econbiz.de/10003673797
Cover Image
Reflections on Roger Layton
Dixon, Donald F. - In: Australasian marketing journal 20 (2012) 3, pp. 203
Persistent link: https://www.econbiz.de/10009624309
Cover Image
Wroe Alderson's Marketing behaviour and executive action inserted into Reavis Cox's marketing theory course at Wharton 50 years ago : a student's reaction
Dixon, Donald F. - In: Journal of historical research in marketing 3 (2011) 1, pp. 10-28
Persistent link: https://www.econbiz.de/10008936953
Cover Image
The role of marketing in early theories of economic development
Dixon, Donald F. - 2008
Persistent link: https://www.econbiz.de/10003643702
Cover Image
Emerging macromarketing concepts : from Socrates to Alfred Marhall
Dixon, Donald F. - 2008
Persistent link: https://www.econbiz.de/10003643703
Cover Image
Some late nineteenth-century antecedents of marketing theory
Dixon, Donald F. - 2008
Persistent link: https://www.econbiz.de/10003643709
Cover Image
Marketing as production : the developments of a concept
Dixon, Donald F. - 2008
Persistent link: https://www.econbiz.de/10003643713