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Reflections on the development of research in marketing in Europe
Naert, Philippe A. - 1983
Persistent link: https://www.econbiz.de/10002564355
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De case-methode en case-research in het Europees marketing onderwijs
Laevaert, Ludo - In: Economisch en sociaal tijdschrift : een driemaandelijke … 24 (1970) 5, pp. 555-568
Persistent link: https://www.econbiz.de/10002377767
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Research in marketing in Europe : some reflections on its setting, accomplishments and challenges
Mattson, Lars-Gunnar; Naert, Philippe A. - 1984
Persistent link: https://www.econbiz.de/10002440373
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Die Verwertbarkeit der Marketingausbildung an deutschen Hochschulen in der Praxis : eine empirische Untersuchung
Hammann, Peter (contributor); Mittag, Heiko (contributor) - Deutsche Marketing-Vereinigung - 1980
Persistent link: https://www.econbiz.de/10000164674
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Managing international markets : a survey of training practices and emerging trends
Kapoor, Ashok - 1971
Persistent link: https://www.econbiz.de/10000636595
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Marketing and the new science of planning
King, Robert L. (contributor) - 1968
Persistent link: https://www.econbiz.de/10000674896
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Die Marketing-Ausbildung an Hochschulen im Urteil ausgewählter Unternehmen
1975
Persistent link: https://www.econbiz.de/10000675055
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A pair of simulation experiments for marketing students
Dixon, Donald F. - In: Business perspectives : quarterly journal of the … 3 (1967) 2, pp. 31-36
Persistent link: https://www.econbiz.de/10002083429
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A study of the education and formal management training of chief sales executives of large industrial goods firms
Vizza, Robert F. - 1967
Persistent link: https://www.econbiz.de/10002989900
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Das Augsburger Marketing-Ausbildungsmodell
Meyer, Paul W. - In: Markenartikel : das Magazin für Markenführung 38 (1976) 9, pp. 350-356
Persistent link: https://www.econbiz.de/10002475604