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On the validity of using students as subjects in consumer behavior investigations
Shuptrine, F. Kelly - In: The journal of business : B 48 (1975) 3, pp. 383-390
Persistent link: https://www.econbiz.de/10002797101
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The role of habit formation and inventory adjustment in a dynamic demand model
Sexauer jr., Benjamin Harrison - 1975
Persistent link: https://www.econbiz.de/10002799704
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Black buyer behavior
Sexton jr., Donald E. - In: Journal of marketing 36 (1972) 4, pp. 36-39
Persistent link: https://www.econbiz.de/10002799840
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The identification of behavioral, knowledgeable, and demographic market segments of purchasers of household durables
Sibley, Stanley Dewayne - 1972
Persistent link: https://www.econbiz.de/10002806024
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Are consumers really satisfied?
Wotruba, Thomas R.; Duncan, Patricia L. - In: Business horizons 18 (1975) 1, pp. 85-90
Persistent link: https://www.econbiz.de/10003005470
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Role of consumer preferences in an economic system
Zinam, Oleg - In: The American journal of economics and sociology 33 (1974) 4, pp. 337-350
Persistent link: https://www.econbiz.de/10003013876
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Consumer product attitudes in market segment analysis
Sproles, George Bryan - 1969
Persistent link: https://www.econbiz.de/10002851632
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A general procedure for estimating consumer preference distributions
Srinivasan, V. - In: Journal of marketing research : JMR 12 (1975) 4, pp. 377-389
Persistent link: https://www.econbiz.de/10002858649
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A sociological framework for new product acceptance and its implications for marketing management
Hise, Richard T.; Donnelly, James H. - In: Business review 27 (1968) 4, pp. 34-44
Persistent link: https://www.econbiz.de/10002866798
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Laboratory experiments for measuring the demand consumer goods
Teach, Richard Dillon - 1968
Persistent link: https://www.econbiz.de/10002897548