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Performance management using a value-based customer-centered model
Abdolvand, Neda; Albadvi, Amir; Aghdasi, Mohammad - In: International journal of production research 53 (2015) 18, pp. 5472-5483
Persistent link: https://www.econbiz.de/10011391658
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Explaining the adoption of value metrics in retail banks' customer management
Berger, Sven C.; Martin, Sebastian F. - In: Enterprise applications and services in the finance …, (pp. 151-164). 2008
Persistent link: https://www.econbiz.de/10003721774
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Customer Relationship Management (CRM) : Anwendung im Privatkundengeschäft einer deutschen Großbank
Schimanski, Marko - 2004
Persistent link: https://www.econbiz.de/10001916085
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Perceived service quality and customer satisfaction : a missing link in Indian banking sector
Nambiar, Bindu K.; Ramanathan, Hareesh N.; Rana, Sudhir; … - In: Vision : the journal of business perspective 23 (2019) 1, pp. 44-55
Persistent link: https://www.econbiz.de/10012161362
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Do customer equity drivers affect customer relationship quality and customer relational outcomes in banking?
Al-Wugayan, Adel A. A. - In: International journal of electronic customer … 13 (2021) 1, pp. 1-29
Persistent link: https://www.econbiz.de/10012598021
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Kundenertragswert im Retail-Banking : Konzeption und Operationalisierung
Beeser, Anemone Johanna - 2003
Persistent link: https://www.econbiz.de/10004438760
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Relationship Equity im Private Banking
Zenker, Christian Axel (contributor) - 2006
Persistent link: https://www.econbiz.de/10003320338
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Customer relationship management processes in retail banking : best practice and business value evaluation
Berger, Sven C.; Gensler, Sonja; Skiera, Bernd; Wiesel, … - In: Strukturwandel der Wertschöpfung im Bankgeschäft, (pp. 65-86). 2009
Persistent link: https://www.econbiz.de/10003903326
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Kundenwert im Private Banking : eine Analyse der Einflussfaktoren und der Wirkungszusammenhänge
Howald, Bettina - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003406480