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Preparing organizations for greater turbulence
Schoemaker, Paul J.; Day, George S. - In: California management review 63 (2021) 4, pp. 66-88
Persistent link: https://www.econbiz.de/10012608383
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Changing the work of innovation : a systems approach
Day, George S.; Shea, Gregory - In: California management review 63 (2020) 1, pp. 41-60
Persistent link: https://www.econbiz.de/10012309218
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Marketing research : private and public sector decisions
Aaker, David A.; Day, George S. - 1980
Persistent link: https://www.econbiz.de/10004601582
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 1998 - 6. ed.
Persistent link: https://www.econbiz.de/10004377290
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Strategic market planning : the pursuit of competitive advantage
Day, George S. - 1986 - 2. repr.
Persistent link: https://www.econbiz.de/10004771454
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Marketing research
Aaker, David A.; Kumar, V.; Day, George S. - 2006 - 9. ed.
Persistent link: https://www.econbiz.de/10004881208
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Strategy from the outside in : how to profit from customer value
Day, George S.; Moorman, Christine - 2010
Persistent link: https://www.econbiz.de/10008687760
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Leading the vigilant organization
Day, George S.; Schoemaker, Paul J.H. - In: Strategy & leadership : a publication of Strategic … 34 (2006) 5, pp. 4-10
Persistent link: https://www.econbiz.de/10007278983
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What Does it Mean to be Market-Driven?
Day, George S. - In: Business strategy review 9 (1998) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10007193895
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Define your Business - Break away from an internal orientation
Day, George S. - In: Executive excellence : the magazine of personal … 18 (2001) 2, pp. 12
Persistent link: https://www.econbiz.de/10007114924