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Confronting indifference toward truth : dealing with workplace bullshit
McCarthy, Ian P.; Hannah, David; Pitt, Leyland F.; … - In: Business horizons 63 (2020) 3, pp. 253-263
Persistent link: https://www.econbiz.de/10012238277
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The Delphi technique in forecasting : a 42-year bibliographic analysis (1975-2017)
Flostrand, Andrew; Pitt, Leyland F.; Bridson, Shannon - In: Technological forecasting & social change : an … 150 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012228898
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The effects of an articulated customer value proposition (CVP) on promotional expense, brand investment and firm performance in B2B markets : a text based analysis
Mishra, Sagarika; Ewing, Michael; Pitt, Leyland F. - In: Industrial marketing management : the international … 87 (2020), pp. 264-275
Persistent link: https://www.econbiz.de/10012285184
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Creating new products from old ones : consumer motivations for innovating autonomously from firms
Robson, Karen; Wilson, Matthew; Pitt, Leyland F. - In: Technovation : the international journal of … 88 (2019), pp. 1-13
Persistent link: https://www.econbiz.de/10012251325
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Aesthetics, ephemerality and the luxury of wine
Pitt, Leyland F. (ed.); Berthon, Pierre R. (ed.) - 2016
Persistent link: https://www.econbiz.de/10011590128
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Seeking funding in order to sell : crowdfunding as a marketing tool
Brown, Terrence E.; Boon, Edward; Pitt, Leyland F. - In: Business horizons 60 (2017) 2, pp. 189-195
Persistent link: https://www.econbiz.de/10011653644
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The technopocene : technology's transformation of people, products and brands
Berthon, Pierre R. (ed.); Pitt, Leyland F. (ed.) - 2016
Persistent link: https://www.econbiz.de/10011606992
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Wearing safe : physical and informational security in the age of the wearable device
Mills, Adam J.; Watson, Richard T.; Pitt, Leyland F.; … - In: Business horizons 59 (2016) 6, pp. 615-622
Persistent link: https://www.econbiz.de/10011609793
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How employees engage with B2B brands on social media : word choice and verbal tone
Pitt, Christine S.; Plangger, Kirk A.; Botha, Elsamari; … - In: Industrial marketing management : the international … 81 (2019), pp. 130-137
Persistent link: https://www.econbiz.de/10012107701
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Where to visit, what to drink? : a cross-national perspective on wine estate brand personalities
Morrish, Sussie C.; Pitt, Leyland F.; Vella, Joseph; … - In: International journal of wine business research : IJWBR 29 (2017) 4, pp. 373-383
Persistent link: https://www.econbiz.de/10011814583