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Markenartikel
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Journal of marketing research : JMR
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Journal of advertising research
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Brand management ; Vol. 2
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Die Forschung in Zukunft - die Zukunft in Forschung : [die Beiträge wurden auf dem XXX. Kongress der Deutschen Marktforschung vom 21. - 23. Mai 1995 in Berlin als Vorträge gehalten]
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Marketing and research today : the journal of the European Society for Opinion and Marketing Research
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Mathematical model building in economics and industry ; Series 1
1
Models of buyer behavior
1
Penguin Education
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Statistische Hefte : internationale Zeitschrift für Theorie und Praxis
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1
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1
Repeat-buying : facts, theory and application
Ehrenberg, Andrew S. C.
-
1988
-
New ed., rev
Persistent link: https://www.econbiz.de/10000742559
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2
Data reduction : analysing and interpreting statistical data
Ehrenberg, Andrew S. C.
-
1975
Persistent link: https://www.econbiz.de/10000555259
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3
Repeat-buying : theory and applications
Ehrenberg, A. S. C.
-
1972
Persistent link: https://www.econbiz.de/10000050974
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4
An appraisal of Markov brand-switching models
Ehrenberg, A. S. C.
- In:
Journal of marketing research : JMR
2
(
1965
)
4
,
pp. 347-362
Persistent link: https://www.econbiz.de/10002116249
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5
Estimating the proportion of loyal buyers
Ehrenberg, A. S. C.
- In:
Journal of marketing research : JMR
1
(
1964
)
1
,
pp. 56-59
Persistent link: https://www.econbiz.de/10002116288
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6
The Factor analytic search for program types
Ehrenberg, A. S. C.
- In:
Journal of advertising research
8
(
1968
)
1
,
pp. 55-63
Persistent link: https://www.econbiz.de/10002116291
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7
Fit versus simplicity
Ehrenberg, A. S. C.
- In:
Statistische Hefte : internationale Zeitschrift für …
17
(
1976
)
2
,
pp. 136-145
Persistent link: https://www.econbiz.de/10002116293
Saved in:
8
Graphs or tables?
Ehrenberg, A. S. C.
- In:
The statistician : journal of the Institute of Statisticians
27
(
1978
)
2
,
pp. 87-96
Persistent link: https://www.econbiz.de/10002116296
Saved in:
9
Laws in marketing
Ehrenberg, A. S. C.
- In:
Current controversies in marketing research
,
(pp. 141-152)
.
1969
Persistent link: https://www.econbiz.de/10002116304
Saved in:
10
Models of fact : Examples from marketing
Ehrenberg, A. S. C.
-
1968
Persistent link: https://www.econbiz.de/10002116310
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