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Export marketing systems and their environments
Darling, John R.; Lipson, Harry A. - In: Liiketaloudellinen aikakauskirja 30 (1981) 2, pp. 111-124
Persistent link: https://www.econbiz.de/10002048424
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Responsabilities of the export manager
Darling, John R.; Lipson, Harry A. - In: Liiketaloudellinen aikakauskirja 29 (1980) 3, pp. 174-186
Persistent link: https://www.econbiz.de/10002048497
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Marketing fundamentals : text and cases
Lipson, Harry A.; Darling, John R. - 1974
Persistent link: https://www.econbiz.de/10004653062
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An analysis of catalog buying behavior
Reynolds, Fred D. - In: Journal of marketing 36 (1974) 3, pp. 47-51
Persistent link: https://www.econbiz.de/10002695070
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Mutually adaptive effects of interpersonal communication
Reynolds, Fred D.; Darden, William R. - In: Journal of marketing research : JMR 8 (1971) 4, pp. 449-454
Persistent link: https://www.econbiz.de/10002695114
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A survey of marketing education in the United States: Development calling for a position by the American Marketing Association
Lipson, Harry A. - In: Proceedings of the Winter Conference of the American … (1965), pp. 487-495
Persistent link: https://www.econbiz.de/10003620831
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Formal reasoning and marketing strategy
Lipson, Harry A. - In: Journal of marketing 26 (1962) 4, pp. 1-5
Persistent link: https://www.econbiz.de/10002384143
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Formal reasoning and marketing strategy
Lipson, Harry A. - In: Readings in marketing : the qualitative and …, (pp. 39-47). 1967
Persistent link: https://www.econbiz.de/10002384150
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Towards a corporate social performance index
Lipson, Harry A. - In: Marketing and social priorieties : a colloquium, (pp. 133-150). 1974
Persistent link: https://www.econbiz.de/10002384209
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Marketing and the quality of life
Reynolds, Fred D. (contributor);  … - 1978
Persistent link: https://www.econbiz.de/10000664611