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Analytical marketing
Kotler, Philip - 2012
Persistent link: https://www.econbiz.de/10009503403
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Breaking the sales force incentive addiction : a balanced approach to sales force effectiveness
Zoltners, Andris A.; Sinha, Prabhakant; Lorimer, Sally E. - In: The journal of personal selling & sales management : JPSSM 32 (2012) 2, pp. 171-186
Persistent link: https://www.econbiz.de/10009552546
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Getting beyond "show me the money" : an interview with Andris Zoltners
McGinn, Daniel; Zoltners, Andris A. - In: Harvard business review : HBR 93 (2015) 4, pp. 77-81
Persistent link: https://www.econbiz.de/10010514583
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"Es geht nicht nur ums Geld"
Zoltners, Andris A.; McGinn, Daniel - In: Harvard-Business-Manager : das Wissen der Besten 37 (2015) 6, pp. 48-53
Persistent link: https://www.econbiz.de/10011300292
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Sales force effectiveness: a framework for researchers and practitioners
Zoltners, Andris A.; Sinha, Prabhakant; Lorimer, Sally E. - In: The journal of personal selling & sales management : JPSSM 28 (2008) 2, pp. 115-131
Persistent link: https://www.econbiz.de/10003735690
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Integer programming model and algorithmic evolution : a case from sales resource allocation
Sinha, Prabhakant; Zoltners, Andris A. - In: Marketing planning models, (pp. 99-116). 1982
Persistent link: https://www.econbiz.de/10002804379
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Integer programming model and algorithmic evolution : a case from sales resource allocation
Sinha, Prabhakant; Zoltners, Andris A. - 1979
Persistent link: https://www.econbiz.de/10002804388
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A national planning model for determining an optimal distribution of petroleum products
Moore, Craig L.; Zoltners, Andris A. - In: Rivista internazionale di scienze economiche e … 21 (1974) 7, pp. 647-657
Persistent link: https://www.econbiz.de/10002500369
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Pricing the product line during periods of scarcity
Monroe, Kent B.; Zoltners, Andris A. - In: Journal of marketing 43 (1979) 3, pp. 49-59
Persistent link: https://www.econbiz.de/10002507728
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Integer programming models for sales resource allocation
Zoltners, Andris A.; Sinha, Prabhakant - In: Management science : journal of the Institute for … 26 (1980) 3, pp. 242-260
Persistent link: https://www.econbiz.de/10003032304