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The new rules of marketing : how to use one-to-one relationship marketing to be the leader in your industry
Newell, Frederick - 1997
Persistent link: https://www.econbiz.de/10000626305
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Industrial pricing and market practices
Oxenfeldt, Alfred R. - 1951
Persistent link: https://www.econbiz.de/10000627018
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Adding value to marketing : the role of marketing in today's profit-driven organization
Doyle, David P. - 1998
Persistent link: https://www.econbiz.de/10000627351
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Consumers and the market
Reid, Margaret Gilpin - 1942 - 3. ed.
Persistent link: https://www.econbiz.de/10000627500
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Kundenbindung als Marketingziel : Identifikation und Analyse zentraler Determinanten
Peter, Sibylle Isabelle - 1997
Persistent link: https://www.econbiz.de/10000628099
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Marketingkommunikation mit neuen Medien : zukunftsfähige Konzepte für den Mittelstand
Pradel, Marcus - 1997
Persistent link: https://www.econbiz.de/10000628880
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Multimedia-Kommunikation : systematische Planung und Umsetzung eines interaktiven Marketinginstruments
Bruhn, Manfred - 1997
Persistent link: https://www.econbiz.de/10000630042
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The CIM handbook of strategic marketing
Egan, Colin (contributor) - 1997
Persistent link: https://www.econbiz.de/10000630072
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Corporate Marketing Planning
Brion, John M. - 1967
Persistent link: https://www.econbiz.de/10000630239
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Effective marketing management : planning and control systems for making better and faster marketing decisions
Ennis, F. Beaven - 1973
Persistent link: https://www.econbiz.de/10000581150