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What factors influence buying center brand sensitivity?
Brown, Brian P.; Zablah, Alex R.; Bellenger, Danny N.; … - In: Industrial marketing management : the international … 41 (2012) 3, pp. 508-520
Persistent link: https://www.econbiz.de/10009546594
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The impact of medium specific investment and trust on the use of the internet for information search
Osmonbekov, Talai; Donthu, Naveen; Bellenger, Danny N. - In: International journal of electronic marketing and … 1 (2006/07) 4, pp. 289-302
Persistent link: https://www.econbiz.de/10009878488
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The role of mentoring in promoting organizational commitment among black managers : an evaluation of the indirect effects of racial similarity and shared racial perspectives
Brown, Brian P.; Zablah, Alex R.; Bellenger, Danny N. - In: Journal of business research : JBR 61 (2008) 7, pp. 732-738
Persistent link: https://www.econbiz.de/10003709489
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The implications of business-to-business and consumer market differences for B2B branding strategy
Brown, Brian P.; Bellenger, Danny N.; Johnston, Wesley J. - In: Journal of business market management : jbm 1 (2007) 3, pp. 209-229
Persistent link: https://www.econbiz.de/10003519094
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When do B2B brands influence the decision making of organizational buyers? : an examination of the relationship between purchase risk and brand sensitivity
Brown, Brian P.; Zablah, Alex R.; Bellenger, Danny N.; … - In: International journal of research in marketing : IJRM ; … 28 (2011) 3, pp. 194-204
Persistent link: https://www.econbiz.de/10009376048
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Customer information utilization in business-to-business markets : muddling through process?
Rollins, Minna; Bellenger, Danny N.; Johnston, Wesley J. - In: Journal of business research : JBR 65 (2012) 6, pp. 758-764
Persistent link: https://www.econbiz.de/10009552508
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Performance implications of CRM technology use : a multilevel field study of business customers and their providers in the telecommunications industry
Zablah, Alex R.; Bellenger, Danny N.; Straub, Detmar W.; … - In: Information systems research : ISR 23 (2012) 2, pp. 418-435
Persistent link: https://www.econbiz.de/10009565690
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Self-esteem, role stress, and job satisfaction among marketing managers
Howell, Roy D. - In: Journal of business research : JBR 15 (1987) 1, pp. 71-82
Persistent link: https://www.econbiz.de/10001029672
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Does customer information usage improve a firm's performance in business-to-business markets?
Rollins, Minna; Bellenger, Danny N.; Johnston, Wesley J. - In: Industrial marketing management : the international … 41 (2012) 6, pp. 984-994
Persistent link: https://www.econbiz.de/10009656652
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Did Dodd-Frank miss the mark? : financial experts' and regulators' perspectives on resolution plans
Cho, Edward; Mier, Joel; Jones, Catrina; Bellenger, Danny N. - In: Journal of banking regulation 18 (2017) 1, pp. 80-102
Persistent link: https://www.econbiz.de/10012010218