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Explorations in consumer culture theory : [selected papers and poetry presented at the Consumer Culture Theory Conference held at the York University in Toronto, Ontario in 2007]
Sherry, John F. (contributor); Fischer, Eileen (contributor) - 2009 - 1. publ.
Persistent link: https://www.econbiz.de/10003716315
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Cultura e consumo no Brasil : estado atual e novas perspectivas
Pinto, Marcelo de Rezende (ed.); Batinga, Georgiana Luna (ed.) - 2018
Persistent link: https://www.econbiz.de/10011898652
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The subsistence marketplaces approach to poverty : lications for marketing theory
Venugopal, Srinivas; Viswanathan, Madhu - In: Marketing theory 17 (2017) 3, pp. 341-356
Persistent link: https://www.econbiz.de/10011824998
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Disadvantaged consumers: an ethical approach to consumption by the poor
Hill, Ronald Paul - In: Journal of business ethics : JOBE 80 (2008) 1, pp. 77-83
Persistent link: https://www.econbiz.de/10003732693
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Theoretical realism : culture and politics in commercial imagery
Scott, Linda M. - In: Explorations in consumer culture theory : [selected …, (pp. 34-54). 2009
Persistent link: https://www.econbiz.de/10003787504
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Rethinking marketing's evolutionary paradigm and advertisers' role as cultural intermediary
Olsen, Barbara - In: Explorations in consumer culture theory : [selected …, (pp. 57-82). 2009
Persistent link: https://www.econbiz.de/10003787509
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Towards a critical multicultural marketing theory
Burton, Dawn - 2009
Persistent link: https://www.econbiz.de/10003832476
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Brands: a critical perspective
Arvidsson, Adam - 2009
Persistent link: https://www.econbiz.de/10003832655
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The closing of the marketing frontier
Faulkner, Peregrine - In: Journal of strategic marketing 15 (2007) 1, pp. 65-75
Persistent link: https://www.econbiz.de/10003437662
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The function of cultural studies in marketing : a new administrative science?
Arvidsson, Adam - In: Critical marketing : issues in contemporary marketing, (pp. 329-343). 2008
Persistent link: https://www.econbiz.de/10003674500