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The American Marketing Associa...
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Einzelhandel
19
USA
17
United States
16
Retail trade
15
Marketing
13
Management
12
Strategisches Management
9
Distribution channel
8
Vertriebsweg
8
Verkauf
7
Handelsmanagement
6
Retail management
6
Strategic management
6
Selling
5
Salespeople
4
Verkaufspersonal
4
Advertising
3
Aufsatzsammlung
3
Beziehungsmanagement
3
Beziehungsmarketing
3
Branchenentwicklung
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Einzelhandelsbetrieb
3
Firm performance
3
Kaufleute
3
Marketing management
3
Marketingmanagement
3
Merchants
3
Relationship marketing
3
Sector development
3
Theorie
3
Theory
3
Unternehmenserfolg
3
Vertical integration
3
Vertikale Integration
3
Werbung
3
Advertising effects
2
B-to-B-Marketing
2
Business-to-business marketing
2
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Free
5
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Article
79
Book / Working Paper
39
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Article in journal
26
Aufsatz in Zeitschrift
26
Aufsatz im Buch
9
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9
Lehrbuch
6
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6
Glossar enthalten
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Language
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English
63
Undetermined
54
Italian
1
Author
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Weitz, Barton A.
88
Weitz, Barton
16
Anderson, Erin
13
Levy, Michael
13
Ringold, Debra Jones
13
Bradford, Kevin
8
Sujan, Harish
8
Jap, Sandy D.
7
Wang, Qiong
7
Xu, Jun
7
Liu, Yongmei
6
Ganesan, Shankar
5
John, George
4
Tanner, John F.
4
Wensley, Robin
4
Bradford, Kevin D.
3
Castleberry, Stephen B.
3
George, Morris
3
Kumar, Nirmalya
3
Palmatier, Robert W.
3
Rouziès, Dominique
3
Sujan, Mita
3
Ford, Gary T.
2
Grewal, Dhruv
2
Hastak, Manoj
2
Jap, Sandy
2
Jones Ringold, Debra
2
Lutz, Richard J.
2
Manolis, Chris
2
Oh, Hyunjoo
2
Ross Jr, William T.
2
Segalla, Michael
2
Shi, Yuying
2
Wagner, Tillmann
2
Whitfield, Mary Brett
2
Alba, Joseph
1
Anderson, Erin M.
1
Besson, Madeleine
1
Bettman, James R.
1
Bolander, Willy
1
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
8
Journal of marketing
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
Journal of marketing research : JMR
4
Report / Marketing Science Institute
4
Retailing in the 21st century : current and future trends
4
Academy of Management learning & education : AMLE
3
Journal of the Academy of Marketing Science
3
Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis
2
Journal of business research : JBR
2
Report / Marketing Science Institute / Marketing Science Institute
2
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
2
The journal of law, economics, & organization
2
The journal of risk and insurance : the journal of the American Risk and Insurance Association
2
Working Series in marketing research
2
Working series in marketing research
2
Behavioral models for market analysis : foundations for marketing action
1
Does marketing need reform? : fresh perspectives on the future
1
Entrepreneurship and economic growth in the American economy
1
Handbook of business-to-business marketing
1
Handbook of relationship marketing
1
Harvard Business School Marketing Unit Working Paper
1
International journal of advertising : the review of marketing communications
1
Journal of Business Research
1
Journal of Consumer Research
1
Journal of Law, Economics and Organization
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of retailing and consumer services
1
Kent series in marketing
1
Long range planning : LRP ; international journal of strategic management
1
Maladaptive Consumer Behavior : Theory, Research, and Intervention
1
Management Science
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing Letters
1
Marketing Science
1
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Source
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ECONIS (ZBW)
58
OLC EcoSci
32
USB Cologne (EcoSocSci)
22
RePEc
6
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1
The American Marketing Association Definition of Marketing: Moving from Lagging to Leading Indicator
Ringold, Debra Jones
;
Weitz, Barton
- In:
Journal of public policy & marketing : JPP & M ; an …
26
(
2007
)
2
,
pp. 251-260
Persistent link: https://www.econbiz.de/10007865580
Saved in:
2
The morality of markets, marketing, and the corporate purpose
Ringold, Debra Jones
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 64-68)
.
2006
Persistent link: https://www.econbiz.de/10003430094
Saved in:
3
Responsibility and brand advertising in the alcoholic beverage market : the modeling of normative drinking behavior
Ringold, Debra Jones
- In:
Journal of advertising : official publication of the …
37
(
2008
)
1
,
pp. 127-141
Persistent link: https://www.econbiz.de/10003708191
Saved in:
4
Scepticism of food labelling versus food advertising : a replication and extension
Ringold, Debra Jones
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
11/12
,
pp. 1169-1190
Persistent link: https://www.econbiz.de/10012623864
Saved in:
5
Enduring consumer beliefs about advertising and mass media : implications for publicity and its impact
Ringold, Debra Jones
- In:
International journal of advertising : the review of …
41
(
2022
)
3
,
pp. 563-587
Persistent link: https://www.econbiz.de/10013209370
Saved in:
6
Online gaming, maladaptive consumption, and regulatory standards and options
Ringold, Debra Jones
;
Cosentino, Victor J.
- In:
Maladaptive Consumer Behavior : Theory, Research, and …
,
(pp. 11-44)
.
2024
Persistent link: https://www.econbiz.de/10015066125
Saved in:
7
Reflections on editing Journal of Marketing Research, 1992 - 1994
Weitz, Barton A.
- In:
Journal of marketing research : JMR
51
(
2014
)
1
,
pp. 116-119
Persistent link: https://www.econbiz.de/10010348992
Saved in:
8
Electronic retailing : market dynamics and entrepreneurial opportunities
Weitz, Barton A.
- In:
Entrepreneurship and economic growth in the American economy
,
(pp. 209-232)
.
2000
Persistent link: https://www.econbiz.de/10001617476
Saved in:
9
Electronic retailing
Weitz, Barton A.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 357-371)
.
2010
Persistent link: https://www.econbiz.de/10003938770
Saved in:
10
Electronic retailing
Weitz, Barton A.
- In:
Retailing in the 21st century : current and future trends
,
(pp. 309-323)
.
2006
Persistent link: https://www.econbiz.de/10003146742
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