Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
A responsibilities framework f...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marketing theory
50
Marketingtheorie
49
Theorie
20
Theory
20
Marketing management
16
Marketingmanagement
16
Marketing
13
Competitive advantage
12
Wettbewerbsvorteil
12
Resource-based view
11
Ressourcenorientierter Ansatz
11
Marketing strategy
10
Marktforschung
10
Market research
9
USA
9
Vereinigte Staaten
9
resource-advantage theory
9
Absatz Franchising
8
United States
8
Business ethics
7
History of economic thought
7
Unternehmensethik
7
Ökonomische Ideengeschichte
7
Distribution channel
6
Ethics
6
Ethik
6
Relationship marketing
6
Scientific method
6
Theory of competition
6
Vertriebsweg
6
Wettbewerbstheorie
6
Wissenschaftliche Methode
6
Absatztheorie
5
Corporate Social Responsibility
5
Corporate social responsibility
5
Economic growth
5
Franchising
5
Strategic marketing
5
Bibliometrics
4
Bibliometrie
4
more ...
less ...
Online availability
All
Undetermined
54
Free
5
Type of publication
All
Article
189
Book / Working Paper
28
Type of publication (narrower categories)
All
Article in journal
69
Aufsatz in Zeitschrift
69
Aufsatz im Buch
12
Book section
12
Reprint
7
conceptual-paper
5
review-article
3
Article
2
Bibliografie enthalten
2
Bibliography included
2
Lehrbuch
2
Textbook
2
research-article
2
Aufsatzsammlung
1
Collection of articles of several authors
1
Collection of articles written by one author
1
Festschrift
1
Konferenzschrift
1
Mehrbändiges Werk
1
Multi-volume publication
1
Nachruf
1
Sammelwerk
1
Sammlung
1
review
1
viewpoint
1
more ...
less ...
Language
All
English
136
Undetermined
81
Author
All
Hunt, Shelby D.
217
Madhavaram, Sreedhar
21
Arnett, Dennis B.
15
Sheth, Jagdish N.
11
Chonko, Lawrence B.
8
Nevin, John R.
7
Hatfield, Hunter N.
6
Morgan, Robert M.
6
Bicen, Pelin
5
Davis, Donna F.
5
Brasel, S. Adam
4
Campbell, Colin
4
Schlegelmilch, Bodo B.
4
Varadarajan, Rajan
4
Vitell, Scott J.
4
Hansen, Jared M.
3
Wilcox, James B.
3
Barney, Jay B.
2
Blois, Keith J.
2
Brashear, Thomas
2
Derozier, Caroline
2
Duhan, Dale F.
2
Ehret, Michael
2
Hopkinson, Gilian C.
2
Jaworski, Bernard J.
2
Jones, D. G. Brian
2
Morgan, Robert E.
2
Muncy, James A.
2
Priem, Richard L.
2
Ray, Nina M.
2
Rinaldo, Shannon B.
2
Shaw, Eric H.
2
Sparks, John R.
2
Spekman, Robert E.
2
Spralls, Samuel A.
2
Swink, Morgan
2
Wittmann, C. Michael
2
Wood, Van R.
2
Alderson, ...
1
Azab, Carol
1
more ...
less ...
Published in...
All
AMS review : official publication of the Academy of Marketing Science
25
Journal of marketing
15
Journal of marketing management : MM
11
Legends in marketing
11
Journal of macromarketing : examining the interactions among markets, marketing, and society
10
Journal of business research : JBR
9
Journal of the Academy of Marketing Science
8
Journal of Business Research
7
The journal of business & industrial marketing
7
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of Business & Industrial Marketing
5
Journal of historical research in marketing
5
The journal of supply chain management : a global review of purchasing and supply
5
Contemporary Economics
4
European Journal of Marketing
4
European journal of marketing : EJM
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of retailing
4
Journal of Historical Research in Marketing
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
A twenty-first century guide to Aldersonian marketing thought
2
Contemporary economics
2
Franchising : an international perspective
2
Journal of economic issues : jei
2
Journal of macromarketing
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing research : JMR
2
Marketing for a new century
2
Marketing theory
2
Organizational dynamics : a quarterly review of organizational behavior for professional managers
2
Review of marketing research
2
Academy of Management journal : AMJ
1
Business & the contemporary world
1
Business Horizons
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Business horizons
1
Changing the course of marketing : alternative paradigms for widening marketing theory
1
Developmental challenges in marketing research
1
Does marketing need reform? : fresh perspectives on the future
1
Eastern Economic Journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
122
OLC EcoSci
63
Other ZBW resources
13
RePEc
12
USB Cologne (EcoSocSci)
5
EconStor
2
Showing
1
-
10
of
217
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Legends in marketing : a review of Shelby D. Hunt's volumes
Hunt, Shelby D.
;
Rinaldo, Shannon B.
-
2011
Persistent link: https://www.econbiz.de/10009270390
Saved in:
2
Marketing theory : foundations, controversy, strategy, resource-advantage theory
Hunt, Shelby D.
-
2010
Persistent link: https://www.econbiz.de/10003836176
Saved in:
3
Positivism and paradigm dominance in consumer research : toward critical pluralism and rapprochement
Hunt, Shelby D.
-
2009
Persistent link: https://www.econbiz.de/10003793804
Saved in:
4
Objectivity in marketing theory and research
Hunt, Shelby D.
-
2009
Persistent link: https://www.econbiz.de/10003794756
Saved in:
5
Competitive advantage strategies in times of adversity
Hunt, Shelby D.
- In:
Journal of customer behaviour
8
(
2009
)
2
,
pp. 137-151
Persistent link: https://www.econbiz.de/10003870021
Saved in:
6
On reforming marketing : for marketing systems and brand equity strategy
Hunt, Shelby D.
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 69-77)
.
2006
Persistent link: https://www.econbiz.de/10003430097
Saved in:
7
Doctoral seminars in marketing theory : for incorporating the history of marketing practice and thought
Hunt, Shelby D.
- In:
Journal of historical research in marketing
2
(
2010
)
4
,
pp. 443-456
Persistent link: https://www.econbiz.de/10008809043
Saved in:
8
On the founding of the Journal of Macromarketing
Hunt, Shelby D.
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
2
,
pp. 199-214
Persistent link: https://www.econbiz.de/10009154822
Saved in:
9
The evolution of the resource-advantage theory : six events, six realizations, six contributions
Hunt, Shelby D.
- In:
Journal of historical research in marketing
4
(
2012
)
1
,
pp. 7-29
Persistent link: https://www.econbiz.de/10009506467
Saved in:
10
The theoretical foundations of strategic marketing and marketing strategy : foundational premises, R-A theory, three fundamental strategies, and societal welfare
Hunt, Shelby D.
- In:
AMS review : official publication of the Academy of …
5
(
2015
)
3/4
,
pp. 61-77
Persistent link: https://www.econbiz.de/10011429264
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
