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This paper talks about the importance of channel member satisfaction with employees in various retail stores. This paper compares the level of channel satisfaction among the employees in various retail stores. This paper stresses on the strategies which will improve channel level relationship...
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There is a recent trend among many e-retailers across the world to expand their online only channels to offline stores, so that to increase demand among their online stores and to gain more online shoppers that have high levels of uncertainty when buying online. So the main aim of this research...
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Purpose - This study is to examine the influence of consumers’ perceptions of retail usefulness for product information search and their previous purchase satisfaction on their frequencies of product information search and product purchase behaviour for apparel. The investigation of these...
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