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Proceedings of the 17th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 3-5, 2009, Vienna, Austria

Springer, Reiner (contributor) - Conference on Marketing and Business Strategies for … - 2009

Persistent link: https://www.econbiz.de/10009487237

Internationalization of German firms in the CEE

Glowik, Mario; Smyczek, Slawomir - In: Proceedings of the 18th Annual Conference on Marketing …, (pp. 244-253). 2010

Persistent link: https://www.econbiz.de/10009491496

Ownership and market entry mode choices of emerging country multinationals in a transition country : evidence from Turkish multinationals in Romania

Anil, Ibrahim; Tatoğlu, Ekrem; Ozkasap, Gaye - In: Journal of East European management studies : JEEMS 19 (2014) 4, pp. 413-452

diese Studie auf die Erklärung der Eigentums- und Markteintrittsstrategien von multinationalen Unternehmen (MNU) noch …

Persistent link: https://www.econbiz.de/10011298581

Marketing issues for business-to-business firms entering emerging markets : an investigation among Italian companies in Eastern Europe

Cassia, Fabio; Magno, Francesca - In: International journal of emerging markets 10 (2015) 1, pp. 141-155

Persistent link: https://www.econbiz.de/10011348530

How do Austrian small and medium-sized service enterprises internationalize? : entry strategies into the emerging markets of Central and Eastern Europe and the role of relationship...

Hofer, Katharina - In: International journal of business and economics 14 (2015) 1, pp. 23-42

Persistent link: https://www.econbiz.de/10011316508

Determinants of foreign direct investment ownership mode choice : evidence from Nordic investments in Central and Eastern Europe

Larimo, Jorma; Arslan, Ahmad - In: Journal of East European management studies : JEEMS 18 (2013) 2, pp. 232-263

Unternehmen in Mittel- und Osteuropa, basierend auf drei zentralen theoretischen Paradigmen, nämlich der Transaktionskostentheorie … Unternehmen aus den vier nordischen Ländern in Mittel- und Osteuropa zwischen 1990 und 2007 ergab, dass die Wahrscheinlichkeit der …

Persistent link: https://www.econbiz.de/10009746387

The growing export performance of transition economies: EU market access versus supply capacity factors

Damijan, Jože P.; Rojec, Matija; Ferjančič, Maja - In: Panoeconomicus 58 (2011) 4, pp. 489-509

Persistent link: https://www.econbiz.de/10009419382

Venturing early or following late? : timing, patterns and success of market entry into Central and Eastern European countries

Ahlbrecht, Marius; Eckert, Stefan - In: Management international review : mir ; journal of … 53 (2013) 5, pp. 635-658

Persistent link: https://www.econbiz.de/10010198057

The internationalization of Austrian firms in Central and Eastern Europe

Ninan, Schien; Puck, Jonas - In: Journal of East European management studies : JEEMS 15 (2010) 3, pp. 237-259

We test and expand the Uppsala model with a sample of 109 Austrian companies active in the CEE region, representing 1 …

Persistent link: https://www.econbiz.de/10009785807

Subsidiary autonomy in transition economies : Italian SMEs in Central and Eastern European countries

Pisoni, Alessia; Fratocchi, Luciano; Onetti, Alberto - In: Journal of East European management studies : JEEMS 18 (2013) 3, pp. 336-370

72 italienischen Tochtergesellschaften (Klein- und Mittelunternehmen) in Mittel- und Osteuropa. Die Ergebnisse zeigen …

Persistent link: https://www.econbiz.de/10010126324