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Customer experience creation :...
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Consumer behaviour
93
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Verhoef, Peter C.
230
Parasuraman, A.
139
Lemon, Katherine N.
75
Tsiros, Michael
50
Zeithaml, Valarie A.
36
Berry, Leonard L.
33
Verhoef, Peter
32
Grewal, Dhruv
27
Franses, Philip Hans
24
Roggeveen, Anne
24
Sloot, Laurens M.
23
Donkers, Bas
21
Rust, Roland T.
17
Doorn, Jenny van
15
Mittal, Vikas
15
Bijmolt, Tammo H. A.
14
Bolton, Ruth N.
14
Dorotic, Matilda
11
Langerak, Fred
11
Leeflang, Peter
9
Neslin, Scott A.
9
Nordfält, Jens
9
Prins, Remco
9
Kaltcheva, Velitchka D.
8
Ordanini, Andrea
8
Bijmolt, Tammo H.A.
7
Fok, Dennis
7
Futrell, Charles M.
7
Krafft, Manfred
7
Bone, Sterling A.
6
Coulter, Keith S.
6
Hoekstra, Janny C.
6
Konuş, Umut
6
Leeflang, Peter S.H.
6
Roggeveen, Anne L.
6
Stremersch, Stefan
6
Wieringa, Jaap E.
6
Wiesel, Thorsten
6
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5
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5
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Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
20
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9
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1
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1
Edward Elgar Publishing
1
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1
Faculteit der Economische Wetenschappen, Erasmus Universiteit Rotterdam
1
Instituto sobre Desarrollo Empresarial (INDEM), Universidad Carlos III de Madrid
1
SIMSR Global Marketing Conference <12., 2017, Mumbai>
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Journal of retailing
36
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30
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
28
Journal of the Academy of Marketing Science
22
ERIM Report Series Research in Management
20
ERIM report series research in management
18
Journal of service research : JSR
18
MSI reports : working paper series
18
Journal of business research : JBR
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Business horizons
11
Journal of marketing research : JMR
9
Business Horizons
8
Journal of Product & Brand Management
8
Journal of Business Research
7
Journal of service management
7
Marketing Letters
7
Report / Marketing Science Institute
6
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
6
Marketing letters : a journal of research in marketing
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Marketing management : a quarterly business management publication of the American Marketing Association
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of Services Marketing
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of retailing and consumer services
4
Journal of service research
4
The journal of services marketing
4
ERIM Report Series Reference
3
European Journal of Marketing
3
Foundations and trends in marketing : FTMKT
3
Journal of Service Management
3
Journal of marketing theory and practice
3
Marketing Science
3
Report / Marketing Science Institute / Marketing Science Institute
3
Rotterdam Institute for Business Economic Studies
3
A research agenda for digital transformation : multidisciplinary perspectives
2
Decision support systems : DSS ; the international journal
2
European Management Journal
2
European journal of marketing : EJM
2
European management journal
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ECONIS (ZBW)
292
OLC EcoSci
146
RePEc
61
Other ZBW resources
24
USB Cologne (EcoSocSci)
8
BASE
5
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Customer experience creation in today's digital world
Verhoef, Peter C.
- In:
The Routledge companion to strategic marketing
,
(pp. 107-122)
.
2021
Persistent link: https://www.econbiz.de/10012498440
Saved in:
12
De Rotterdamse kiezer in 1994
Sloot, Laurens M.
;
Verhoef, Peter C.
-
1994
Persistent link: https://www.econbiz.de/10000898076
Saved in:
13
Effects of shopping related factors on the intention to adopt teleshopping for food products
Verhoef, Peter C.
;
Langerak, Fred
-
1998
Persistent link: https://www.econbiz.de/10000168162
Saved in:
14
Teleshoppen in de levensmiddelensector
Verhoef, Peter C.
;
Sloot, Laurens M.
;
Hoekstra, Janita …
-
1997
Persistent link: https://www.econbiz.de/10000959627
Saved in:
15
Getting marketing back in the boardroom : understanding the drivers of marketing's influence within the firm
Verhoef, Peter C.
;
Leeflang, Peter
- In:
MSI reports : working paper series
(
2008
)
1
,
pp. 83-114
Persistent link: https://www.econbiz.de/10003727339
Saved in:
16
Customer lifetime value : een overzicht van de literatuur
Verhoef, Peter C.
- In:
Tijdschrift voor economie en management
49
(
2004
)
1
,
pp. 79-104
Persistent link: https://www.econbiz.de/10002506488
Saved in:
17
The short- and long-term impact of an assortment reduction on category sales ; Report No. 06-106
Sloot, Laurens M.
;
Fok, Dennis
;
Verhoef, Peter C.
- In:
MSI reports : working paper series
(
2006
)
1
,
pp. 137-155
Persistent link: https://www.econbiz.de/10003340389
Saved in:
18
Multichannel shopper segments and their covariates
Konuş, Umut
;
Verhoef, Peter C.
;
Neslin, Scott A.
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 398-413
Persistent link: https://www.econbiz.de/10003794925
Saved in:
19
Understanding the marketing department's influence within the firm
Verhoef, Peter C.
;
Leeflang, Peter
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 14-37
Persistent link: https://www.econbiz.de/10003820592
Saved in:
20
Partner selection in B2B information service markets
Wuyts, Stefan
;
Verhoef, Peter C.
;
Prins, Remco
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
1
,
pp. 41-51
Persistent link: https://www.econbiz.de/10003822811
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