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Kundenbindung im Internet : Messung der psychografischen Antezedenzbedingungen von Kundenbindung im Kontext elektronischer Geschäftsbeziehungen

Floh, Arne - 2004

Persistent link: https://www.econbiz.de/10002034976

Kundenbindung bei elektronischen Geschäftsbeziehungen

Floh, Arne - In: Innovationen im sektoralen Marketing : Festschrift zum …, (pp. 219-233). 2005

Persistent link: https://www.econbiz.de/10002969760

A framework for measuring the quality of long-term business relationships

Floh, Arne - In: Der Markt : international journal of marketing 47 (2008) 4, pp. 163-168

Persistent link: https://www.econbiz.de/10009853326

Customer segmentation using unobserved heterogeneity in the perceived-value–loyalty–intentions link

Floh, Arne; Zauner, Alexander; Koller, Monika; Rusch, Thomas - In: Journal of Business Research 67 (2014) 5, pp. 974-982

Multiple facets of perceived value perceptions drive loyalty intentions. However, this value–loyalty link is not uniform for all customers. In fact, the present study identifies three different segments that are internally consistent and stable across different service industries, using two...

Persistent link: https://www.econbiz.de/10011049933

Adaptive resilience and the competition between retail and service agglomeration formats : an international perspective

Teller, Christoph; Wood, Steve; Floh, Arne - In: Journal of marketing management : MM 32 (2016) 17/18, pp. 1537-1561

Persistent link: https://www.econbiz.de/10011608016

The role of atmospheric cues in online impulse-buying behavior

Floh, Arne; Madlberger, Maria - In: Electronic commerce research and applications 12 (2013) 6, pp. 425-439

Persistent link: https://www.econbiz.de/10010505462

Effective entrepreneurial marketing on Facebook : a longitudinal study

Fink, Matthias; Koller, Monika; Gartner, Johannes; … - In: Journal of business research : JBR 113 (2020), pp. 149-157

Persistent link: https://www.econbiz.de/10012230455

Testing retail marketing-mix effects on patronage : a meta-analysis

Blut, Markus; Teller, Christoph; Floh, Arne - In: Journal of retailing 94 (2018) 2, pp. 113-135

Persistent link: https://www.econbiz.de/10011881392

The impact of competition and cooperation on the performance of a retail agglomeration and its stores

Teller, Christoph; Alexander, Andrew; Floh, Arne - In: Industrial marketing management : the international … 52 (2016), pp. 6-17

Persistent link: https://www.econbiz.de/10011447480

Success factors of internet payment systems

Treiblmaier, Horst; Pinterits, Andreas; Floh, Arne - In: International journal of electronic business 6 (2008) 4, pp. 369-385

Persistent link: https://www.econbiz.de/10003784935